A method of comparing products wherein at least one of the products is automatically generated, the method comprising: receiving data from a first computer system, wherein the received data includes product configuration data; processing the received data with a second computer system to generate a first product configuration; providing data to the first computer system to allow the first computer system to display the first product configuration; receiving an auto-generate request, separate from the received data, from the first computer system to automatically generate a second product configuration that is comparable to the first product configuration, wherein the auto-generate request includes data representing criteria to establish a basis for comparability between the first product configuration and the second product configuration; processing the auto-generate request with the second computer system to automatically generate the second product configuration in accordance with the criteria to establish a basis for comparability between the first product configuration and the second product configuration; and providing data to the first computer system to allow the first computer system to display the first and second product configurations and allow comparison of features of the first and second product configurations. view more

A computer system comprising: a processor; a computer readable medium coupled to said processor; and computer code encoded in said computer readable medium and executable by said processor to cause said processor to: receive data from a first computer system, wherein the received data includes product configuration data; process the received data to generate a first product configuration; provide data to the first computer system to allow the first computer system to display the first product configuration; receive an auto-generate request, separate from the received data, from the first computer system to automatically generate a second product configuration that is comparable to the first product configuration, wherein the auto-generate request includes data representing criteria to establish a basis for comparability between the first product configuration and the second product configuration; process the auto-generate request with the second computer system to automatically generate the second product configuration in accordance with the criteria to establish a basis for comparability between the first product configuration and the second product configuration; and provide data to the first computer system to allow the first computer system to display the first and second product configurations and allow comparison of features of the first and second product configurations. view more

The method of claim 10, wherein said first product configuration is a first vehicle and said second product configuration is a second vehicle.

The computer system of claim 10 further comprising code encoded in said computer readable medium and executable by said processor to cause said processor to: select said first product configuration from at least one stored product configuration.

The computer system of claim 10 further comprising code encoded in said computer readable medium and executable by said processor to cause said processor to: automatically generate a third product configuration, wherein said third product configuration is comparable to said first product configuration with regard to a product type. view more

The computer system of claim 17, wherein said third product configuration is also comparable to said first product configuration with regard to a product price.

A computer program product comprising code encoded in said computer program product to cause a computer system to: receive data from a first computer system, wherein the received data includes product configuration data; process the received data to generate a first product configuration; provide data to the first computer system to allow the first computer system to display the first product configuration; receive an auto-generate request, separate from the received data, from the first computer system to automatically generate a second product configuration that is comparable to the first product configuration, wherein the auto-generate request includes data representing criteria to establish a basis for comparability between the first product configuration and the second product configuration; process the auto-generate request to automatically generate the second product configuration in accordance with the criteria to establish a basis for comparability between the first product configuration and the second product configuration; and provide data to the first computer system to allow the first computer system to display the first and second product configurations and allow comparison of features of the first and second product configurations. view more

The computer program product of claim 19 further comprising code encoded in said computer program product to cause the computer system to: receive comparison criteria data from the first computer system, wherein the comparison criteria data specifies comparison criteria upon which to generate the second product configuration. view more

The computer program product of claim 19, wherein said first product configuration is a first vehicle and said second product configuration is a second vehicle.

The computer program product of claim 19 further comprising code encoded in said computer program product to cause the computer system to: aselect said first product configuration from at least one stored product configuration.