Targeted Advertisements Campaign Opens Up with Suit Against Snap

Delaware plaintiff Convergent Assets LLC has launched its first litigation campaign, suing Snap (6:23-cv-00181) in the Western District of Texas. The NPE asserts a single patent generally related to targeted advertising technologies. Snap is accused of infringement through the provision of the Snapchat Ads platform. While Convergent Assets may be new to litigation, its ties, including to the source of its patent-in-suit, look familiar.