Targeted Marketing Programs of Verizon Wireless Accused of Infringement

  • February 5, 2017

Verizon and Verizon Wireless, with several subsidiaries, including AOL, have been accused in a new complaint filed by Arkansas corporation Bridge and Post, Inc. of infringing two patents (7,657,594; 8,862,747) generally related to targeted marketing over the Internet. Bridge and Post further alleges that Verizon violated two non-disclosure agreements with the company that developed the patents, FEEVA; copied the techniques disclosed in various meetings between the two parties; and sought and received multiple patents (e.g.8,763,101; 8,832,436) purportedly covering the same subject matter. Bridge and Post’s complaint focuses on two programs as the accused products in the case: Verizon Wireless’s Relevant Mobile Advertising and its Verizon Selects.


View full article with free 14-day trial
($79/month thereafter)


  • Over 7,000 news articles covering new patent cases, key policy decisions, and USPTO assignments
  • Advanced custom alerts for campaigns and entities
  • Proprietary litigation timelines
  • Full access to Federal Circuit, PTAB, and ITC dockets
  • Judge, venue, and law firm analytics



×
×

Thank you for your feedback

×
×