Pointwise Ventures LLC has kicked off a litigation campaign by suing Alibaba (2:24-cv-00182), Blippar (2:24-cv-00182), Farfetch UK (2:24-cv-00182), Glority Global (2:24-cv-00187), Roadget Business (d/b/a SHEIN) (2:24-cv-00189), Samsung (2:24-cv-00190), Stichting Ingka (IKEA North America Services) (2:24-cv-00188), and Syte (2:24-cv-00191) in the Eastern District of Texas, as well as Microsoft (6:24-cv-00139) in the Western District of Texas. The New Mexico plaintiff accuses the defendants of infringing a single patent generally related to a “pointing and identification” device through visual search tools within their respective platforms.