Wyoming Intellectual Property Holdings, LLC (WIPH), a plaintiff associated with monetization figure Leigh M. Rothschild, has expanded its sole litigation campaign with separate Eastern District of Texas suits against Alphabet (Google) (2:24-cv-00336) and Vista Outdoor (2:24-cv-00340). The plaintiff asserts a different patent against each defendant, both generally related to comparing a deviation between a user’s action and a “standard action” and instructing the user to change to the standard action. Google is accused of infringement through the provision of the Fitbit app, with features for analyzing user health metrics to provide recommendations such as suggested workouts and fitness goals at issue. Vista Outdoor, meanwhile, is targeted over the Bushnell Launch Pro system, with features for analyzing and improving a user’s golf swing at issue.