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Automating price guarantees

  • US 10,032,185 B2
  • Filed: 05/10/2013
  • Issued: 07/24/2018
  • Est. Priority Date: 05/10/2013
  • Status: Expired due to Fees
First Claim
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1. A method comprising:

  • in response to an online search query from at least one buyer, retrieving from an information folder to a server, one or more price guarantee policies for one or more commodities or services from one or more sellers, wherein the price guarantee policies are included in sponsored search and non-sponsored search advertising in an auction-based online advertising marketplace, and each price guarantee policy includes a price guarantee limit for a time period when a price guarantee rebate can be obtained;

    in response to the online search query from the at least one buyer, receiving pricing information for one or more commodities or services from the sellers at the server, wherein the pricing information is included in sponsored search and non-sponsored search advertising in the auction-based online advertising marketplace, and is obtained from the information folder, the server comprising a microprocessor and the database storing product and service information, pricing information, online advertising information and the price guarantee policies of the one or more sellers, and the purchase history of one or more buyers;

    based on at least the purchase history, preference or query of the at least one buyer, the price guarantee policies from the sellers, the online advertising information and pricing information, generating and sending from the server over a wireless communication channel to a wireless device associated with the at least one buyer, offer for sale information from at least one seller for the commodities or services, wherein the offer for sale information is configured for display on the wireless device through at least one of a third party website visited by the buyer, the seller'"'"'s website visited by the buyer, email sent to the buyer, social network message, mobile device display, and short message service, and includes price guarantee policies associated with each of the commodities or services, and wherein the server is configured to accept as user input from the wireless device only one price guarantee selection where two or more price guarantee policies are displayed on the wireless device for an identified commodity or service;

    receiving and storing in the database purchase information regarding one or more purchases of the commodities or services made by the buyers, wherein purchase information includes at least a purchase identification, purchase date, purchase price for each purchased commodity or service, and at most one price guarantee selection for each purchased commodity or service;

    monitoring and storing periodically in the database current prices from the sellers for the commodities or services associated with the purchase identification;

    if the current price of any seller for a purchased commodity or service associated with the purchase identification falls below the price guarantee limits of the price guarantee selection associated with that commodity or service within the time periods measured from the purchase date, sending on behalf of the buyer from the server, the purchase information to the seller associated with the price guarantee selection with a request for the price guarantee rebate for the buyers;

    receiving at the server, an indication from the seller associated with the price guarantee selection that the price guarantee rebate has been granted for the buyers to receive a refund amount; and

    sending from the server a request to issue the refund amount as a credit to one or more accounts of the buyers.

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