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System, method, and user interface for advertising via a voice channel

  • US 10,043,192 B2
  • Filed: 06/26/2006
  • Issued: 08/07/2018
  • Est. Priority Date: 06/26/2006
  • Status: Active Grant
First Claim
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1. An apparatus comprising:

  • a call server comprising a hardware processor and a memory, the call server configured to;

    verify biometric input received from a device;

    after verification of the biometric input, transmit an audio announcement to the device, wherein the audio announcement includes information associated with an item available for acquisition via a website;

    receive, from the device, a first input regarding a first offer associated with the item;

    based on a first determination that the first offer is a highest offer for the item, transmit at least one audio advertisement to the device; and

    based on a second determination that the first offer is no longer the highest offer and prior to sale of the item;

    interrupt transmission of the at least one audio advertisement; and

    after interruption of the transmission, transmit a prompt to the device requesting second input associated with a second offer associated with the item.

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