Wireless seamless expansion and video advertising player

• US 10,051,298 B2
• Filed: 11/06/2015
• Issued: 08/14/2018
• Est. Priority Date: 04/23/1999
• Status: Expired due to Fees

• Current Assignee: MONKEYmedia, Inc.
• Original Assignee: MONKEYmedia, Inc.
• Inventors: Bear, Eric J. Gould, Strickland, Rachel Morgan
• Primary Examiner(s): Shibru, Helen
• Application Number:
  US14/934,950
• Publication Number:
  US 20170134769A1
• Time in Patent Office: 1,012 Days
• Field of Search: 386262, 386353, 386343
• CPC Class Codes: G11B 27/005 Reproducing at a different information rate from the information rate of recording for television signals H04N5/783
• CPC Class Codes: G11B 27/105 of operating discs
• CPC Class Codes: G11B 27/327 Table of contents
• CPC Class Codes: H04N 21/2393 involving handling client requests scheduling or organising the servicing of application requests H04L67/60
• CPC Class Codes: H04N 21/4325 by playing back content from the storage medium reproduction of recorded television signals H04N5/76; reproduction of recorded television signals H04N9/79
• CPC Class Codes: H04N 21/44016 involving splicing one content stream with another content stream, e.g. for substituting a video clip
• CPC Class Codes: H04N 21/472 End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content end-user interfaces for retrieving video data from a database G06F16/739; network services for supporting unicast streaming H04L65/612
• CPC Class Codes: H04N 21/8456 by decomposing the content in the time domain, e.g. in time segments
• CPC Class Codes: H04N 21/858 Linking data to content, e.g. by linking an URL to a video object, by creating a hotspot

Abstract

A wireless apparatus is described for receiving and playing stored continuous play content having a temporal flow. At least one segment of the continuous play content is associated with a link to promotional and/or other expansion content. The player is capable of playing at least one segment with temporal flow, determining whether a content expansion is desired, linking to and playing the expansion, if desired, or linking to and playing a continuing segment if the expansion is not desired. An additional link from the expansion to the continuing segment of the first segment is included such that the continuing segment is played after the expansion has been played.

Claims

1. A media player for capturing and playing continuous play media streams, the media player comprising a display circuit, a selector interface coupled to a digital controller, memory caching storage, and an interface circuit comprising an external interface circuit, wherein:

a. the interface circuit is capable of wirelessly receiving, from a remote server, a main content continuous play media stream comprising a stream of audio, video, and/or still image(s) and an expansion comprising expansion content;

b. the digital controller is capable of causing the display circuit to generate a signal to play the main content continuous play media stream, wherein a visual portion of the main content continuous play media stream substantially fills a first visual display space during play, and wherein a highlighted discernible entity is presented during play as a visual expansion cue that invites a user to elect insertion of the expansion;

c. the selector interface is capable of detecting user input electing the expansion during playing of the main content continuous play media stream; and

d. if the selector interface detects the user input electing the expansion during playing of the main content continuous play media stream, the selector interface is further capable of transmitting detection of the user input to the digital controller, wherein the digital controller is further capable of;

i. causing the display circuit to generate a signal to present a change in said expansion cue;

ii. causing the media player to store in memory a resume point as a landing offset in the main content continuous play media stream;

iii. causing the interface circuit to receive the expansion;

iv. causing the display circuit to cease generating the signal to play the main content continuous play media stream at the resume point;

v. causing the display circuit to generate a signal to play the expansion, wherein a visual portion of the expansion content substantially fills the first visual display space in spatiotemporal continuity with the visual portion of the main content continuous play media stream after a transition from playing the main content continuous play media stream to playing the expansion;

vi. causing the memory caching storage to temporarily store a portion of the main content continuous play media stream during play of the expansion;

vii. causing the media player to retrieve the resume point from memory;

viii. causing the media player to retrieve the temporarily stored portion of the main content continuous play media stream from the memory caching storage;

ix. causing the display circuit to cease generating the signal to play the expansion; and

x. causing the display circuit to generate a signal to play the temporarily stored portion of the main content continuous play media stream from the resume point, wherein a visual portion of the temporarily stored portion of the main content continuous play media stream fills the first visual display space in spatiotemporal continuity with the visual portion of the expansion content by replacing the visual portion of the expansion content in the first visual display space.

2. The media player of claim 1, wherein during playing of the main content continuous play media stream, the selector interface is capable of detecting the user input electing the expansion without the user pushing a physical button on a selector device.

3. The media player of claim 2, wherein the detected user input electing the expansion comprises a planar motion.

4. The media player of claim 3, wherein the planar motion involves curved and/or sharp changes of direction.

5. The media player of claim 1, wherein the digital controller is capable of causing the display circuit to generate a signal to present the highlighted discernible entity as one of a plurality of expansion cues presented simultaneously in a visually distinguished subset of the first visual display space otherwise filled by a visual portion of the main content continuous play media stream.

6. The media player of claim 1, wherein the change in said expansion cue comprises a change in apparent size.

7. The media player of claim 1, wherein the media player is further capable of capturing a live main content continuous play media stream.

8. The media player of claim 1, wherein the expansion comprises promotional content.

9. The media player of claim 1, wherein the expansion comprises interactive elements.

10. The media player of claim 1, wherein the media player is a set-top box.

11. The media player of claim 1, wherein the media player is a disk player.

12. The media player of claim 1, wherein the media player is a general purpose computer.

13. A set-top media player for capturing and playing continuous play media streams, the media player comprising a display circuit, a selector interface coupled to a digital controller, memory caching storage, and an interface circuit comprising an external interface circuit, wherein:

a. the interface circuit is capable of wirelessly receiving, from a remote server, a main content continuous play media stream comprising a stream of audio, video, and/or still image(s) and a promotional expansion comprising promotional expansion content;

b. the digital controller is capable of causing the display circuit to generate a signal to play the main content continuous play media stream, wherein a visual portion of the main content continuous play media stream substantially fills a first visual display space during play, and wherein a highlighted discernible entity is presented during play as a visual expansion cue that invites a user to elect insertion of the promotional expansion;

c. the selector interface is capable of detecting user input electing the promotional expansion during playing of the main content continuous play media stream without the user pushing a physical button on a selector device; and

d. if the selector interface detects the user input electing the promotional expansion during playing of the main content continuous play media stream, the selector interface is further capable of transmitting detection of the user input to the digital controller, wherein the digital controller is further capable of;

i. causing the display circuit to generate a signal to present an apparent change in size of said expansion cue;

ii. causing the media player to store in memory a resume point as a landing offset in the main content continuous play media stream;

iii. causing the interface circuit to receive the promotional expansion;

iv. causing the display circuit to cease generating the signal to play the main content continuous play media stream at the resume point;

v. causing the display circuit to generate a signal to play the promotional expansion, wherein a visual portion of the promotional expansion content substantially fills the first visual display space in spatiotemporal continuity with the visual portion of the main content continuous play media stream after a transition from playing the main content continuous play media stream to playing the promotional expansion;

vi. causing the memory caching storage to temporarily store a portion of the main content continuous play media stream during play of the promotional expansion;

vii. causing the media player to retrieve the resume point from memory;

viii. causing the media player to retrieve the temporarily stored portion of the main content continuous play media stream from the memory caching storage;

ix. causing the display circuit to cease generating the signal to play the promotional expansion; and

x. causing the display circuit to generate a signal to play the temporarily stored portion of the main content continuous play media stream from the resume point, wherein a visual portion of the temporarily stored portion of the main content continuous play media stream fills the first visual display space in spatiotemporal continuity with the visual portion of the promotional expansion content by replacing the visual portion of the promotional expansion content in the first visual display space.

14. The media player of claim 13, wherein the digital controller is capable of causing the display circuit to generate a signal to present the highlighted discernible entity as one of a plurality of expansion cues presented simultaneously in a visually distinguished subset of the first visual display space otherwise filled by a visual portion of the main content continuous play media stream.