Application for determining and responding to user sentiments during viewed media content

• US 10,070,192 B2
• Filed: 03/15/2013
• Issued: 09/04/2018
• Est. Priority Date: 03/15/2013
• Status: Active Grant

• Current Assignee: Disney Enterprises Incorporated (The Walt Disney Company)
• Original Assignee: Disney Enterprises Incorporated (The Walt Disney Company)
• Inventors: Baratz, Maya
• Primary Examiner(s): Pendleton, Brian T
• Assistant Examiner(s): Luong, Alan
• Application Number:
  US13/836,909
• Publication Number:
  US 20140282651A1
• Time in Patent Office: 1,999 Days
• Field of Search: 725 9- 11, 725 13, 725 16, 725 24, 348156, 348E07085, 709203, 709242
• CPC Class Codes: H04N 21/222 Secondary servers, e.g. proxy server, cable television Head-end provisioning of proxy services in data packet switching networks H04L67/56
• CPC Class Codes: H04N 21/4788 communicating with other users, e.g. chatting arrangements for providing for computer conferences, e.g. chat rooms, to substation in data switching networks H04L12/1813; distributed application using peer-to-peer [P2P] networks H04L67/104

Abstract

There is provided a system and method for a platform for determining and responding to user sentiments during viewed media content. The method comprises displaying on a display, a plurality of user selectable sentiment actions to a plurality of users during broadcast of a media content, receiving a first selection of at least one of the plurality of user selectable sentiment actions from each of the plurality of users, and determining a first threshold sentiment level based on the first selection of the at least one of the plurality of user selectable sentiment actions. The method may further comprise sharing the first selection of the at least one of the plurality of user selectable sentiment actions from each of the plurality of users using a social media platform. Additionally, the method may also further comprise triggering a sentiment soundtrack corresponding to the first threshold sentiment level.

Claims

1. A method for use by a system including a processor and a display, the method comprising:

displaying on the display, using the processor, a plurality of user selectable sentiment actions to a plurality of users during broadcast of a media content;

receiving a first selection of a first user selectable sentiment action of the plurality of user selectable sentiment actions from a first group of the plurality of users;

receiving a second selection of a second user selectable sentiment action of the plurality of user selectable sentiment actions from a second group of the plurality of users, wherein the first user selectable sentiment action is different from the second user selectable sentiment action;

determining whether a first threshold sentiment level is reached, wherein the first threshold sentiment level corresponds to a first number of the first group of the plurality of users making the first selection of the first user selectable sentiment action of the plurality of user selectable sentiment actions, and wherein the first number of the first group of the plurality of users corresponds to a first percentage of the plurality of users;

determining whether a second threshold sentiment level is reached, wherein the second threshold sentiment level corresponds to a second number of the second group of the plurality of users making the second selection of the second user selectable sentiment action of the plurality of user selectable sentiment actions, and wherein the second number of the second group of the plurality of users corresponds to a second percentage of the plurality of users;

triggering a response corresponding to reaching the first threshold level and the second threshold level, the response including playing multiple sentiment sound tracks having a first sentiment soundtrack corresponding to the first threshold sentiment level in combination with a second sentiment soundtrack corresponding to the second threshold sentiment level, wherein the first sentiment soundtrack is different from the second sentiment soundtrack.

2. The method of claim 1 further comprising:

displaying the media content, wherein the plurality of user selectable sentiment actions correspond to a toolbar below the media content containing a plurality of user selectable icons including a smiling icon, a frowning icon, a sad icon, a surprised icon, and a laughing icon corresponding to the plurality of user selectable sentiment actions.

3. The method of claim 1, further comprising:

sharing the first selection of the first user selectable sentiment action and the second selection of the second user selectable sentiment action of the plurality of user selectable sentiment actions from each of the first group and the second group of the plurality of users using a social networking platform, respectively.

4. The method of claim 1 further comprising:

transmitting information corresponding to the first number of the first group of the plurality of users making the first selection and the second number of the second group of the plurality of users making the second selection to a broadcast media studio corresponding to the media content.

5. The method of claim 4 further comprising:

adjusting a feature of the media content based on the first number of the first group of the plurality of users making the first selection and the second number of the second group of the plurality of users making the second selection.

6. The method of claim 1 further comprising:

displaying a user list containing names for each of the plurality of users.

7. The method of claim 1, wherein the displaying on the display corresponds to a mobile device application.

8. The method of claim 1 wherein the triggering the first sentiment soundtrack corresponding to the first threshold sentiment level and the second soundtrack corresponding to the second threshold sentiment level is performed automatically.

9. A system comprising:

a processor; and

a display;

wherein the processor is configured to;

display on the display a plurality of user selectable sentiment actions to a plurality of users during broadcast of a media content;

receive a first selection of a first user selectable sentiment action of the plurality of user selectable sentiment actions from a first group of the plurality of users;

receive a second selection of a second user selectable sentiment action of the plurality of user selectable sentiment actions from a second group of the plurality of users, wherein the first user selectable sentiment action is different from the second user selectable sentiment action;

determine whether a first threshold sentiment level is reached, wherein the first threshold sentiment level corresponds to a first number of the first group of the plurality of users making the first selection of the first user selectable sentiment action of the plurality of user selectable sentiment actions, and wherein the first number of the first group of the plurality of users corresponds to a first percentage of the plurality of users;

determine whether a second threshold sentiment level is reached, wherein the second threshold sentiment level corresponds to a second number of the second group of the plurality of users making the second selection of the second user selectable sentiment action of the plurality of user selectable sentiment actions, and wherein the second number of the second group of the plurality of users corresponds to a second percentage of the plurality of users;

triggering a response corresponding to reaching the first threshold level and the second threshold level, the response including playing multiple sentiment sound tracks having a first sentiment soundtrack corresponding to the first threshold sentiment level in combination with a second sentiment soundtrack corresponding to the second threshold sentiment level, wherein the first sentiment soundtrack is different from the second sentiment soundtrack.

10. The system of claim 9, wherein the processor is further configured to:

display the media content;

and wherein the plurality of user selectable sentiment actions correspond to a toolbar below the media content containing a plurality of user selectable icons including a smiling icon, a frowning icon, a sad icon, a surprised icon, and a laughing icon corresponding to the plurality of user selectable sentiment actions.

11. The system of claim 9, wherein the processor is further configured to:

share the first selection of the first user selectable sentiment action and the second selection of the second user selectable sentiment action of the plurality of user selectable sentiment actions from each of the first group and the second group of the plurality of users using a social networking platform, respectively.

12. The system of claim 9, wherein the processor is further configured to:

transmit information corresponding to the first number of the first group of the plurality of users making the first selection and the second number of the second group of the plurality of users making the second selection to a broadcast media studio corresponding to the media content.

13. The system of claim 12, wherein the processor is further configured to:

adjust a feature of the media content based on the first number of the first group of the plurality of users making the first selection and the second number of the second group of the plurality of users making the second selection.

14. The system of claim 9, wherein the processor is further configured to:

display a user list containing names for each of the first group and the second group of the plurality of users.

15. The system of claim 9, wherein the processor is further configured to:

display on the display using a mobile device application.

16. The system of claim 9, the triggering the first sentiment soundtrack corresponding to the first threshold sentiment level and the second soundtrack corresponding to the second threshold sentiment level is performed automatically.