Methods and apparatus for associating media devices with a demographic composition of a geographic area
First Claim
1. A method comprising:
- obtaining a plurality of Internet Protocol addresses assigned to a media device associated with a panel member;
identifying a geographic area corresponding to a home location by;
determining, by executing an instruction with a processor a first one of the plurality of Internet Protocol addresses assigned to the media device that is associated with a larger amount of usage by the media device than a second one of the plurality of Internet Protocol addresses assigned to the media device;
identifying, by executing an instruction with a processor, a first geographic location corresponding to the first one of the plurality of Internet Protocol addresses assigned to the media device; and
in response to determining that the first geographic location corresponds to a location associated with an internet service provider, identifying, by executing an instruction with the processor, a second geographic location different than the first geographic location based on the first one of the plurality of Internet Protocol addresses assigned to the media device, the geographic area including the first geographic location and the second geographic location, the second geographic location being associated with a second geographic location identifier different from a first geographic location identifier associated with the first geographic location;
identifying, by executing an instruction with the processor, a demographic profile associated with the geographic area; and
associating, by executing an instruction with the processor, the demographic profile with the media device.
10 Assignments
0 Petitions
Accused Products
Abstract
Example methods and apparatus for associating media devices with a demographic composition of a geographic area are disclosed. A disclosed example method includes receiving a plurality of Internet Protocol addresses assigned to a media device associated with a panel member, determining a most used Internet Protocol address from the plurality of Internet Protocol addresses, accessing geographic information and determining a geographic location corresponding to the most used Internet Protocol address, accessing demographic information and determining a demographic profile associated with the geographic location, and associating at least one of the geographic location or the demographic profile with the media device.
-
Citations
20 Claims
-
1. A method comprising:
-
obtaining a plurality of Internet Protocol addresses assigned to a media device associated with a panel member; identifying a geographic area corresponding to a home location by; determining, by executing an instruction with a processor a first one of the plurality of Internet Protocol addresses assigned to the media device that is associated with a larger amount of usage by the media device than a second one of the plurality of Internet Protocol addresses assigned to the media device; identifying, by executing an instruction with a processor, a first geographic location corresponding to the first one of the plurality of Internet Protocol addresses assigned to the media device; and in response to determining that the first geographic location corresponds to a location associated with an internet service provider, identifying, by executing an instruction with the processor, a second geographic location different than the first geographic location based on the first one of the plurality of Internet Protocol addresses assigned to the media device, the geographic area including the first geographic location and the second geographic location, the second geographic location being associated with a second geographic location identifier different from a first geographic location identifier associated with the first geographic location; identifying, by executing an instruction with the processor, a demographic profile associated with the geographic area; and associating, by executing an instruction with the processor, the demographic profile with the media device. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9)
-
-
10. An apparatus comprising:
-
a receiver to obtain a plurality of Internet Protocol addresses assigned to a media device associated with a panel member; and an address resolver to; identify a geographic area corresponding to a home location by; determining a first one of the plurality of Internet Protocol addresses assigned to the media device that is associated with a larger amount of usage by the media device than a second one of the plurality of Internet Protocol addresses assigned to the media device; identifying, by executing an instruction with a processor, a first geographic location corresponding to the first one of the plurality of Internet Protocol addresses assigned to the media device; and in response to determining that the first geographic location corresponds to a location associated with an internet service provider, identifying a second geographic location different than the first geographic location based on the first one of the plurality of Internet Protocol addresses assigned to the media device, the geographic area including the first geographic location and the second geographic location, the second geographic location being associated with a second geographic location identifier different from a first geographic location identifier associated with the first geographic location; identify a demographic profile associated with the geographic area; and associate the demographic profile with the media device. - View Dependent Claims (11, 12, 13, 14)
-
-
15. A tangible machine accessible medium having instructions stored thereon that, when executed, cause a machine to at least:
-
obtain a plurality of Internet Protocol addresses assigned to a media device associated with a panel member; identify a geographic area corresponding to a home location by; determining a first one of the plurality of Internet Protocol addresses assigned to the media device that is associated with a larger amount of usage by the media device than a second one of the plurality of Internet Protocol addresses assigned to the media device; identifying, by executing an instruction with a processor, a first geographic location corresponding to the first one of the plurality of Internet Protocol addresses assigned to the media device; and in response to determining that the first geographic location corresponds to a location associated with an internet service provider, identifying a second geographic location different than the first geographic location based on the first one of the plurality of Internet Protocol addresses assigned to the media device, the geographic area including the first geographic location and the second geographic location; identify a demographic profile associated with the geographic area; and associate the demographic profile with the media device. - View Dependent Claims (16, 17, 18, 19, 20)
-
Specification