Display of videos based on referrers

• US 10,089,402 B1
• Filed: 09/11/2015
• Issued: 10/02/2018
• Est. Priority Date: 01/20/2010
• Status: Active Grant

• Current Assignee: Google LLC (Alphabet Inc.)
• Original Assignee: Google LLC (Alphabet Inc.)
• Inventors: Winkler, Adam, Rajaraman, Shivakumar Littoo
• Primary Examiner(s): Kerzhner, Aleksandr
• Assistant Examiner(s): Cheung, Eddy
• Application Number:
  US14/852,205
• Time in Patent Office: 1,117 Days
• Field of Search: None
• CPC Class Codes: G06F 16/954 Navigation, e.g. using categorised browsing
• CPC Class Codes: G06F 16/958 Organisation or management of web site content, e.g. publishing, maintaining pages or automatic linking
• CPC Class Codes: G06F 40/134 Hyperlinking
• CPC Class Codes: G06Q 30/0254 based on statistics
• CPC Class Codes: H04N 21/2743 Video hosting of uploaded data from client
• CPC Class Codes: H04N 21/4826 using recommendation lists, e.g. of programs or channels sorted out according to their score

Abstract

A system and method for determining popularity of a video based in part on requests for the video received from a referrer, grouping videos whose popularity based on requests from referrers exceeds a threshold and displaying those videos in a channel or providing them in a web feed.

Claims

1. A method comprising:

receiving, on a client device, a first request to view a first window of a graphical user interface (GUI) associated with a video hosting site;

displaying, on the client device, the first window of the GUI associated with the video hosting site, the first window including representations of a plurality of third party websites that include embedded videos hosted by the video hosting site;

receiving, on the client device, a second request, initiated through the first window of the GUI, to view a second window of the GUI associated with the video hosting site, the second window to present content associated with a third party website from the plurality of third party websites;

identifying a plurality of videos hosted by the video hosting site and embedded on the third party website;

determining a set of videos of the plurality of videos, wherein each video of the set of videos has at least a predefined number of views that exceed a watched time threshold and a portion of the predefined number of views that originated from the third party website exceeds a third party origination threshold; and

displaying, on the client device, the second window of the GUI associated with the video hosting site, the second window including representations corresponding to the set of videos hosted by the video hosting site and embedded on the third party website.

2. The method of claim 1, wherein a representation of each of the plurality of videos is included on the second window based on a total number of views of the video.

3. The method of claim 1, further comprising:

determining, for each of the plurality of videos, a value based on a total number of views of a respective video and the number of views of the respective video initiated through the third party website, wherein a representation corresponding to the respective video is included in the second window in response to the value exceeding a threshold.

4. The method of claim 1, wherein each of the plurality of videos is embedded on the third party website via a hyperlink to the video hosting site.

5. The method of claim 1, wherein the second window indicates that the plurality of videos are embedded on the third party website.

6. The method of claim 1, wherein a video from the plurality of videos is embedded in a plurality of web pages of the third party website.

7. The method of claim 1, wherein the first window includes, for each of the plurality of third party websites, an image corresponding to an embedded video on a respective third party website.

8. The method of claim 7, wherein the embedded video for each of the plurality of third party websites on the first window is related to a genre of the plurality of videos.

19. The method of claim 1, wherein each of the representations corresponding to the plurality of videos is displayed on the second window according to a ranking determined based on the number of views initiated through the third party website.

20. The method of claim 1, wherein the predefined number of views is based on a genre of the plurality of videos.

9. A system comprising:

a memory; and

a processor coupled to the memory, the processor to;

receive a first request to view a first window of a graphical user interface (GUI) associated with a video hosting site;

display the first window of the GUI associated with the video hosting site, the first window including representations of a plurality of third party websites that include embedded videos hosted by the video hosting site;

receive a second request, initiated through the first window of the GUI, to view a second window of the GUI associated with the video hosting site, the second window to present content associated with a third party website from the plurality of third party websites;

identify a plurality of videos hosted by the video hosting site and embedded on the third party website;

determine a set of videos of the plurality of videos, wherein each video of the set of videos has at least a predefined number of views that exceed a watched time threshold and a portion of the predefined number of views that originated from the third party website exceeds a third party origination threshold; and

display the second window of the GUI associated with the video hosting site, the second window including representations corresponding to the set of videos hosted by the video hosting site and embedded on the third party website.

10. The system of claim 9, wherein a representation of each of the plurality of videos is included on the second window based on a total number of views of the video.

11. The system of claim 9, the processor further to:

determine, for each of the plurality of videos, a value based on a total number of views of a respective video and the number of views of the respective video initiated through the third party website, wherein a representation corresponding to the respective video is included in the second window in response to the value exceeding a threshold.

12. The system of claim 9, wherein each of the plurality of videos is embedded on the third party website via a hyperlink to the video hosting site.

13. A non-transitory computer-readable storage medium having computer-executable instructions that, when executed by a processor, cause the processor to:

receive on a client device a first request to view a first window of a graphical user interface (GUI) associated with a video hosting site;

display on the client device the first window of the GUI associated with the video hosting site, the first window including representations of a plurality of third party websites that include embedded videos hosted by the video hosting site;

receive, on the client device, a second request, initiated through the first window of the GUI, to view a second window of the GUI associated with the video hosting site, the second window to present content associated with a third party website from the plurality of third party websites;

identify a plurality of videos hosted by the video hosting site and embedded on the third party website;

determine a set of videos of the plurality of videos, wherein each video of the set of videos has at least a predefined number of views that exceed a watched time threshold and a portion of the predefined number of views that originated from the third party website exceeds a third part origination threshold; and

display, on the client device, the second window of the GUI associated with the video hosting site, the second window including representations corresponding the set of videos hosted by the video hosting site and embedded on the third party website.

14. The computer-readable storage medium of claim 13, wherein a representation of each of the plurality of videos is included on the second window based on a total number of views of the video.

15. The computer-readable storage medium of claim 13, the processor further to:

determine, for each of the plurality of videos, a value based on a total number of views of a respective video and the number of views of the respective video initiated through the third party website, wherein a representation corresponding to the respective video is included in the second window in response to the value exceeding a threshold.

16. The computer-readable storage medium of claim 13, wherein each of the plurality of videos is embedded on the third party website via a hyperlink to the video hosting site.

17. The computer-readable storage medium of claim 13, wherein the second window indicates that the plurality of videos are embedded on the third party website.

18. The computer-readable storage medium of claim 13, wherein a video from the plurality of videos is embedded in a plurality of web pages of the third party website.