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Techniques for associating variable versions of a cluster of devices identified at different times with the same user by assigning cluster identifiers

  • US 10,110,435 B2
  • Filed: 11/10/2015
  • Issued: 10/23/2018
  • Est. Priority Date: 11/10/2015
  • Status: Active Grant
First Claim
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1. A method comprising:

  • receiving information about devices, wherein the information comprises, for each device, metadata for each of a plurality of attributes;

    selecting, from the information about the devices and for each device, an attribute comprising one or more of (i) a length of time a device has a particular IP address, (ii) an age of a timestamp of authentication of a user, (iii) an amount of time passed since a customer relationship management (CRM) profile was created, or (iv) a number of times the user was authenticated on a device;

    determining a stability rank for each device by ranking the devices according to respective metadata for the selected attribute;

    identifying a device as a stable device based on the device having a stability rank greater than the stability ranks of other devices;

    grouping the devices into a cluster by assigning a cluster identifier to each of the devices in the cluster based on the selected attribute of the stable device; and

    tracking, based on the cluster identifier, user interactions on the devices in the cluster over a plurality of time intervals.

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