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  • US 10,121,184 B2
  • Filed: 12/20/2012
  • Issued: 11/06/2018
  • Est. Priority Date: 12/20/2012
  • Status: Active Grant
First Claim
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1. A system comprising:

  • at least one processor; and

    a checkout option display module, executable by the at least one processor, configured to;

    cause to be displayed, on a device, a single page for an item listing, the single page comprising a selectable item identifier for enabling a user to select an item for purchase from the item listing and a plurality of selectable checkout options for the item, the plurality of selectable checkout options comprising different types of selectable checkout options, the selectable checkout options for the item comprising at least one selectable payment instrument option;

    receive an indication of a selection of the item identifier and an indication of a selection of one of the selectable checkout options, the selection of the item identifier being indicated by an interaction with the item identifier by the user, and the selection of the one of the selectable checkout options being indicated by an interaction with the one of the selectable checkout options by the user;

    cause to be displayed, on the single page, a visual representation of the selection of the selectable item identifier and a visual representation of the selection of one of the selectable checkout options;

    cause to be displayed, on the single web page, movement of the visual representation of the selection of the selectable item identifier and movement of the visual representation of the selection of one of the selectable checkout options in response to user input; and

    cause a visual representation for each of the selectable checkout options that are selected to be displayed on the single page and to be displayed as being attached to the visual representation of the selection of the selectable item identifier, the visual representation of the selectable item identifier and the visual representation of the one of the selectable checkout options being separate representations from the item identifier and the one of the selectable checkout options, movement of the visual representation of the selection of the selectable item identifier along a path on the single page being matched by a corresponding movement of the visual representation for each of the selectable checkout options that are selected, the corresponding movement of the visual representations for each of the selectable checkout options that are selected being along the same path on the single page as the movement of the visual representation of the selection of the selectable item identifier,wherein the visual representation of the selection of the selectable item identifier comprises an icon of the selected item identifier which is displayed upon the user selecting the item for purchase from the item listing and the visual representation of the selection of one of the selectable checkout options comprises an icon of the selected checkout option such that upon selection of the selectable item identifier, the icon of the selected item identifier moves along the path on the single page and upon selection of the selected checkout option, the icon of the selected checkout option is attached adjacent to the icon of the selected item identifier and moves along the path on the single page.

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