Smart gift card values
First Claim
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1. A method implemented by one or more servers associated with a payment processing service that authorizes payment instruments of customers, the method comprising:
- receiving, from a plurality of merchant devices, first data associated with a plurality of merchants;
generating a plurality of business profiles using the first data received from the plurality of merchant devices, each of the plurality of business profiles including at least one of a geographical location, a class of items, or transactional information;
receiving, from a merchant device of a first merchant, second data associated with the first merchant, the merchant device executing an instance of a merchant application that configures the merchant device as a point-of-sale (POS) terminal, the instance of the merchant application configuring the POS terminal to transmit at least the second data to the payment processing service;
determining, using the second data, a geographical location associated with the first merchant;
determining, using the second data, a class of items offered by the first merchant;
determining, using the second data, a historical revenue of the first merchant;
determining, using the second data, a ticket size associated with the first merchant;
generating a business profile for the first merchant based at least in part on the geographical location of the first merchant, the class of items offered by the first merchant, the historical revenue of the first merchant, and the ticket size associated with the first merchant;
comparing the business profile of the first merchant to the plurality of business profiles to identify at least one business profile from the plurality of business profiles that is associated with the geographical location associated with the first merchant, the class of items offered by the first merchant, and a historical revenue that is within a threshold revenue of the historical revenue of the first merchant;
based at least in part on the at least one business profile and the ticket size associated with the first merchant, determining recommended values for the first merchant to associate with physical gift cards that are purchased by the customers from the first merchant wherein a physical gift card is a prepaid stored-value monetary card in which at least a portion of the stored-value is deducted in association with a purchase;
transmitting, to the merchant application, a suggestion message that the first merchant associate each of the physical gift cards with a respective one of the recommended values, wherein the merchant application is configured to present, via a display of the POS terminal, a user interface associated with selectable controls corresponding to each of the recommended values;
receiving, from the merchant application and responsive to selection of a selectable control corresponding to a recommended value, a request to activate at least one physical gift card for the recommended value; and
associating, based on receiving the request, at least one physical gift card with a stored-value corresponding to the recommended value.
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Abstract
Techniques and arrangements for determining a recommended number gift cards for a merchant to order and for determining values for the merchant to associate with those gift cards, based, in part, on comparing a business profile generated for the merchant with collected business profiles. The business profiles may include geographical locations of the merchants, a class of items offered by the merchants, and transactional information for the merchants.
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Citations
20 Claims
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1. A method implemented by one or more servers associated with a payment processing service that authorizes payment instruments of customers, the method comprising:
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receiving, from a plurality of merchant devices, first data associated with a plurality of merchants; generating a plurality of business profiles using the first data received from the plurality of merchant devices, each of the plurality of business profiles including at least one of a geographical location, a class of items, or transactional information; receiving, from a merchant device of a first merchant, second data associated with the first merchant, the merchant device executing an instance of a merchant application that configures the merchant device as a point-of-sale (POS) terminal, the instance of the merchant application configuring the POS terminal to transmit at least the second data to the payment processing service; determining, using the second data, a geographical location associated with the first merchant; determining, using the second data, a class of items offered by the first merchant; determining, using the second data, a historical revenue of the first merchant; determining, using the second data, a ticket size associated with the first merchant; generating a business profile for the first merchant based at least in part on the geographical location of the first merchant, the class of items offered by the first merchant, the historical revenue of the first merchant, and the ticket size associated with the first merchant; comparing the business profile of the first merchant to the plurality of business profiles to identify at least one business profile from the plurality of business profiles that is associated with the geographical location associated with the first merchant, the class of items offered by the first merchant, and a historical revenue that is within a threshold revenue of the historical revenue of the first merchant; based at least in part on the at least one business profile and the ticket size associated with the first merchant, determining recommended values for the first merchant to associate with physical gift cards that are purchased by the customers from the first merchant wherein a physical gift card is a prepaid stored-value monetary card in which at least a portion of the stored-value is deducted in association with a purchase; transmitting, to the merchant application, a suggestion message that the first merchant associate each of the physical gift cards with a respective one of the recommended values, wherein the merchant application is configured to present, via a display of the POS terminal, a user interface associated with selectable controls corresponding to each of the recommended values; receiving, from the merchant application and responsive to selection of a selectable control corresponding to a recommended value, a request to activate at least one physical gift card for the recommended value; and associating, based on receiving the request, at least one physical gift card with a stored-value corresponding to the recommended value. - View Dependent Claims (2, 3, 16)
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4. One or more computing devices of a payment processing service, comprising:
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one or more processors; and one or more computer-readable media storing computer executable instructions that, when executed on the one or more processors, cause the one or more processors to perform acts comprising; receiving, from a merchant device, data associated with a merchant, the merchant device executing an instance of a merchant application that configures the merchant device as a point-of-sale (POS) terminal, the instance of the merchant application configuring the POS terminal to transmit at least the data to the payment processing service; determining, based at least in part on the data, a class of items offered by the merchant; determining, based at least in part on the data, a ticket size associated with the merchant; generating a business profile for the merchant based at least in part on the class of items and the ticket size; determining, using the business profile, at least one recommended value for the merchant to associate with one or more gift cards of the merchant, wherein a gift card is a prepaid stored-value monetary card in which at least a portion of the stored-value is deducted in association with a purchase; causing a user interface to be presented via a display of the POS terminal, the user interface presenting a recommendation to associate the one or more gift cards with the at least one recommended value; receiving, from the merchant application and responsive to an interaction with the user interface presented via the display of the POS terminal, a request to activate at least one gift card of the one or more gift cards for the at least one recommended value; and associating a stored-value corresponding to the at least one recommended value with the at least one gift card. - View Dependent Claims (5, 6, 7, 8, 9, 10, 17, 18, 19, 20)
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11. A device comprising:
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one or more processors; and one or more computer-readable media storing instructions executable by the one or more processors, wherein the instructions, when executed, cause the one or more processors to; send, to one or more servers associated with a payment processing service, item data indicating a class of items offered by a merchant associated with the device; send, to the one or more servers associated with the payment processing service, ticket data indicating a ticket size of the merchant; receive, from the one or more servers associated with the payment processing service, a message that indicates at least one recommended value for the merchant to associate with one or more gift cards offered by the merchant, the at least one recommended value based at least in part on the class of items offered by the merchant and the ticket size of the merchant, wherein a gift card is a prepaid stored-value monetary card in which at least a portion of the stored-value is deducted in association with a purchase; present, via a display of the device, a user interface that enables the merchant to activate the one or more gift cards, the user interface including at least one graphical element representative of the at least one recommended value; receive an input associated with a selection of the at least one graphical element; and send, to the one or more servers associated with the payment processing service and responsive to receiving the input, a request to activate a particular gift card of the one or more gift cards for the at least one recommended value. - View Dependent Claims (12, 13, 14, 15)
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Specification