Containerized software for virally copying from one endpoint to another

• US 10,171,555 B2
• Filed: 08/11/2016
• Issued: 01/01/2019
• Est. Priority Date: 08/29/2011
• Status: Active Grant

• Current Assignee: Aibuy Incorporated
• Original Assignee: Cinsay Incorporated
• Inventors: Spitz, Robert K., Sundukovskiy, Sergey L., Briggs, Christian
• Primary Examiner(s): Walsh, John B
• Application Number:
  US15/234,863
• Publication Number:
  US 20170195400A1
• Time in Patent Office: 873 Days
• CPC Class Codes: G06Q 30/0251 Targeted advertisements
• CPC Class Codes: G06Q 30/0601 Electronic shopping [e-shopping]
• CPC Class Codes: H04L 67/06 specially adapted for file transfer, e.g. file transfer protocol [FTP]
• CPC Class Codes: H04L 69/329 in the application layer [OSI layer 7]

Abstract

A method, system and computer readable medium include objects with media content. The method includes receiving, at one or more servers, a request for the media content to be displayed at an endpoint. The method includes identifying information about an environment associated with the endpoint. The method includes identifying a set of objects to include in a container for the media content based on the information identified about the environment. At least one of the objects includes program code for completing a transaction during display of the media content. Additionally, the method includes sending, by one or more servers, the set of objects to the endpoint.

Claims

1. A server-implemented method, comprising:

receiving, at one or more servers, a request for media content to be displayed at a first endpoint compute device;

identifying information about a first endpoint compute device-associated environment;

identifying a set of objects to include in a first media container for the media content, the set of objects identified based on the identified information about the first endpoint compute device-associated environment, at least one of the objects including processor-readable instructions that, when executed by the first endpoint compute device, allow a user of the first endpoint compute device to complete a first transaction during a display of the media content on the first endpoint compute device, at least one of the objects including processor-readable instructions that, when executed by the first endpoint compute device, automatically authenticate an account associated with the user; and

sending the first media container including the identified set of objects from the one or more servers to the first endpoint compute device.

2. The server-implemented method of claim 1, wherein the identified set of objects includes at least one tethering object, the tethering object including processor-readable instructions that, when executed by the first endpoint compute device, (a) link the first media container with a second media container at a second endpoint compute device container, and (b) synchronize display of media content associated with the first media container and the second media container, the second media container including an object having processor-readable instructions that, when executed by the second endpoint compute device, allow completion of a second transaction during display of the media content on the second compute device.

4. The server-implemented method of claim 1, wherein the automatic authentication is based at least in part on device recognition of the first endpoint compute device.

5. The server-implemented method of claim 1, wherein the automatic authentication is based at least in part on one or more user settings for the first endpoint compute device.

6. The server-implemented method of claim 1, wherein the information about the first endpoint compute device-associated environment includes location information for the first endpoint compute device.

7. The server-implemented method of claim 1, wherein the information about the first endpoint compute device-associated environment includes programming language information for a programming language used by the first endpoint compute device.

8. The server-implemented method of claim 1, wherein the identified set of objects includes at least one syndication object, the syndication object including processor-readable instructions that, when executed by the first endpoint compute device, allow the user of the first endpoint compute device to send the first media container and the identified set of objects to a second endpoint compute device.

9. The server-implemented method of claim 1, wherein the identified set of objects includes an at least one reporting object, the reporting object including processor-readable instructions that, when executed by the first endpoint compute device, track and report user interaction information for user interactions with the first media container.

10. The server-implemented method of claim 1, wherein the information about the first endpoint compute device-associated environment includes device type information for the first endpoint compute device.

11. The server-implemented method of claim 2, the method further comprising:

identifying user information associated with the second endpoint compute device;

identifying endpoint compute device-associated environment information for the second endpoint compute device;

identifying a second set of objects to include in the second media container for the media content based on the identified second endpoint compute device-associated environment information, at least one of the objects including processor-readable instructions that, when executed by the second endpoint compute device, allow authentication of a user account associated with the second endpoint compute device; and

sending the second media container including the identified second set of objects from the one or more servers to the second endpoint compute device.

3. A non-transitory medium, comprising processor-readable instructions that, when executed by an at least one processor, cause the at least one processor to:

receive a request for media content to be displayed at a first endpoint compute device;

identify information about an environment associated with the first endpoint compute device;

identify a set of objects to include in a first media container for the media content based on the identified information about the environment associated with the first endpoint compute device, at least one of the objects including processor-readable instruction that, when executed by the first endpoint compute device, allow a user of the first endpoint compute device to complete a first transaction during a display of the media content on the first endpoint compute device, at least one of the objects including processor-readable instructions that, when executed by the first endpoint compute device, allow the user to authenticate an account associated with the user, and at least one of the objects being a tethering object including processor-readable instructions that, when executed by the first endpoint compute device, coordinate display of media content at the first endpoint compute device and a second endpoint compute device; and

send the first media container including the identified set of objects the first endpoint compute device.

12. The non-transitory medium of claim 3, wherein the tethering object further includes processor-readable instructions that, when executed by the first endpoint compute device, allow sharing of a transaction interface between the first endpoint compute device and the second endpoint compute device.

13. The non-transitory medium of claim 3, wherein the tethering object further includes processor-readable instructions that, when executed by the first endpoint compute device, allow communication of text, audio, and/or video content between the first endpoint compute device and the second endpoint compute device.

14. A server-implemented method, comprising:

receiving, at one or more servers, a request for media content to be displayed at a first endpoint compute device;

identifying endpoint compute device-associated environment information associated with the first endpoint compute device;

receiving authentication information associated with the endpoint compute device;

identifying a set of objects to include in a first media container for the media content based on the identified endpoint compute device-associated environment information and the authentication information, at least one of the objects being an authentication object, the authentication object including processor-readable instructions that, when executed by the first endpoint compute device, allow authentication of a user account associated with the first endpoint compute device, at least one of the objects being a reporting object, the reporting object including processor-readable instructions that, when executed by the first endpoint compute device, record and report information related to the performance of the first media container; and

sending the first media container including the identified set of objects from the one or more servers to the first endpoint compute device.

15. The method of claim 14, wherein the identified set of objects includes at least one syndication object, the at least one syndication object including processor-readable instructions that, when executed by the first endpoint compute device, allow the first media container and the identified set of objects to be sent to a second endpoint compute device in response to user input at the first endpoint compute device.

16. The method of claim 15, wherein the reporting object includes processor-readable instructions that, when executed by the first endpoint compute device, record and report information related to the performance of the at least one syndication object.