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User segmentation to provide motivation to perform a resource saving tip

  • US 10,171,603 B2
  • Filed: 10/28/2014
  • Issued: 01/01/2019
  • Est. Priority Date: 05/12/2014
  • Status: Active Grant
First Claim
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1. A computer-implemented performed by a computer and at least a processor, the method comprising:

  • identifying, by at least the processor, a plurality of similar users that are similar to a target user;

    providing, by at least the processor by electronic communication, a notification related to energy consumption to the target user, the notification comprising a suggested action for the target user;

    determining, by at least the processor, participation information indicative of participation of the plurality of similar users in the suggested action;

    determining, by at least the processor, a level of effectiveness for each representation of a plurality of representations of the participation information, including a first level of effectiveness for a first representation of the participation information;

    selecting for presentation to the target user the first representation of the participation information, as an optimal representation, from the plurality of representations of the participation information based upon a determination, by at least the processor, that the first level of effectiveness is higher than levels of effectiveness for one or more other representations of the participation information; and

    providing, by at least the processor via an electronic communication channel, comparison information to the target user by electronic communication, wherein the comparison information includes the optimal representation of the participation information;

    wherein the first representation is indicative of a percentage of the plurality of similar users determined to participate in the suggested action based upon the participation information; and

    wherein the method further comprises at least one of;

    determining a second representation of the plurality of representations, wherein the second representation is indicative of a number of the plurality of similar users determined to participate in the suggested action based upon the participation information;

    ordetermining a third representation of the plurality of representations, wherein the third representation is indicative of a proportion of the plurality of similar users determined to participate in the suggested action based upon the participation information.

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