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Systems and methods for providing product information via an interactive display device

  • US 10,176,471 B2
  • Filed: 06/08/2016
  • Issued: 01/08/2019
  • Est. Priority Date: 06/09/2015
  • Status: Active Grant
First Claim
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1. A system for providing product information to a user at a point of sale (POS) or point of delivery (POD), the system comprising:

  • a POS/POD computing device associated with a seller comprising a processor coupled to a memory containing instructions executable by the processor to cause the POS/POD computing device to;

    correlate a unique identifier that is associated with a product to an identification of the product;

    generate a request having embedded data comprising;

    a product instance identifier that is tied to the unique identifier and further associated with an instance of a product being sold or delivered to a buyer; and

    a selected one of a plurality of different and separate information content references, wherein each of the information content references includes informational data associated with the product, wherein the request is generated based on seller input via the POS/POD computing device, the seller input comprising selection of the product instance identifier and selection of the one of the plurality of different information content references; and

    transmit the request to a server, the server comprising a database concurrently storing the plurality of different and separate information content references, wherein the request is transmitted during the instance of the product being sold or delivered to the buyer, wherein the product instance identifier is dynamically associated with the selected one of the plurality of different information content references during the instance of the product being sold or delivered to the buyer at the point of sale or delivery; and

    an interactive display device comprising a processor coupled to a memory containing instructions executable by the processor to cause the interactive display device to;

    recognize that the product has been placed on, or in proximity to, a display surface of the interactive display device;

    recognize the unique identifier that is associated with the product;

    generate, post-sale or delivery of the product to the buyer, a request for information regarding the product based on the recognition of the product instance unique identifier that is associated with the product, wherein the request comprises at least the product instance identifier tied to the unique identifier;

    transmit the request to the server;

    receive, over a communication channel, the selected information content reference that has been dynamically associated with the product instance identifier from the server in response to the request; and

    display the informational data associated with the product sold or delivered to the buyer via the display surface.

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