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Systems and methods for presenting content based on user behavior

  • US 10,178,222 B1
  • Filed: 03/22/2017
  • Issued: 01/08/2019
  • Est. Priority Date: 03/22/2016
  • Status: Active Grant
First Claim
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1. A method comprising:

  • generating, by a processing module of a mobile user computing device, content data configured for presentation on at least one of a display and a speaker of the mobile user computing device;

    transmitting, by the processing module of the mobile user computing device, the content data to one of the display of the mobile user computing device, the speaker of the mobile user computing device for audio transmission, or both;

    dynamically monitoring, by the processing module of the mobile user computing device, an effective speed of travel of the mobile user computer device by determining via a GPS system a change in location of the mobile user computing device at regular intervals;

    when the effective speed of the mobile user computing device exceeds a predetermined velocity, continuously collecting, by a tracking sensor, at least one of an acceleration data of the mobile user computer device and a behavior data of a user;

    dynamically determining, by the processing module of the mobile user computing device, whether at least one of the acceleration data or behavior data represents a value that satisfies a predetermined threshold value;

    automatically generating, by the processing module of the mobile user computing device, a change in the content data presented on at least one of the display of the mobile user computing device, the speaker of the mobile user computing device, or both, only when the value satisfies the threshold; and

    automatically resuming, by the processing module of the mobile user computing device, to present unchanged content data configured for presentation on at least one of the display of the mobile user computing device, the speaker of the mobile user computing device, or both, when the value no longer satisfies the threshold value.

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