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Indicating advertised states of native applications in application launcher

  • US 10,181,134 B2
  • Filed: 10/12/2015
  • Issued: 01/15/2019
  • Est. Priority Date: 10/12/2015
  • Status: Active Grant
First Claim
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1. A mobile computing device comprising:

  • a transceiver;

    a touchscreen display;

    a sensor;

    a memory configured to store a native application installed on the mobile computing device and an application launcher configured to launch the native application; and

    a computing processor configured to execute computer-readable instructions that, when executed by the computing processor, cause the computing processor to;

    display an icon corresponding with the native application via the application launcher,in response to the displaying of the icon, transmit an advertisement request via the transceiver, wherein the advertisement request includes an application identifier (ID) that identifies the native application,receive a plurality of advertisement objects in response to the transmitting of the advertisement request, wherein each advertisement object of the plurality of advertisement objects includes an application access mechanism that is used to access an advertised state of the native application that corresponds to an advertisement,in response to the receiving of the plurality of advertisement objects, display an indication in association with the icon, wherein the indication indicates that the advertised state of the native application can be accessed by receiving a gesture input on the icon via the touchscreen display,in response to receiving a first user selection that includes a first type gesture input on the icon via the touchscreen display, launch the native application into a default state, andin response to receiving a second user selection that includes a second type gesture input on the icon via the touchscreen display;

    select a subset of the plurality of advertisement objects,display a list of advertisements corresponding to the subset of the plurality of advertisement objects adjacent to the icon, andin response to receiving a third user selection that includes a third type gesture input on a first advertisement of the list of advertisements via the touchscreen display, launch the native application into a first advertised state corresponding to the first advertisement using a first application access mechanism,wherein the first application access mechanism includes a uniform resource identifier (URI) or a script which is used to access the first advertised state of the native application that corresponds to the first advertisement.

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