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Systems and methods for text message alerts and referrals

  • US 10,204,358 B2
  • Filed: 01/28/2014
  • Issued: 02/12/2019
  • Est. Priority Date: 06/07/2013
  • Status: Active Grant
First Claim
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1. A system comprising:

  • one or more hardware processors; and

    a non-transitory machine-readable medium for storing instructions that, when executed by the one or more hardware processors, cause the one or more hardware processors to perform operations comprising;

    receiving first user data from a first client device associated with a first user, the first user data including an indicator that the first user requested to subscribe to receive text message alerts;

    adding, based on the first user data, a first user account associated with the first user to a database of subscribers;

    operating a web beacon on a second client device to track web browser activity of one or more users;

    determining, based on the first user account, that a portion of the browser activity is associated with the first user;

    generating, automatically after the determining, a first text message corresponding to an offer to subscribe to receive text message alerts, the first text message comprising, within the text message, a first text portion and a second text portion, the first text portion being personalized to a second user using the portion of the browser activity, the second text portion having a request to subscribe to receive text message alerts;

    transmitting the first text message to the first client device, the first text message being configured to the forwarded to a third client device, the third client device associated with the second user;

    receiving, in response to activation of a hyperlink in the first text message, second user data from the third client device, the hyperlink comprising a portion of the second user data, the second user data including an indicator that the second user requested to subscribe to receive text message alerts based on the first text message transmitted to the first client device associated with the first user, and an indicator that the first user referred the second user; and

    storing a second user account to the database of subscribers to receive text message alerts, the second user account including the second user data.

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