Method and system for managing interactive communications campaigns with text messaging
First Claim
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1. A method for managing an interactive communications campaign, the method comprising:
- receiving, by a processor, a text-based message from a device having a source address, the device being associated with a user;
identifying, by the processor, a first level keyword in the text-based message;
identifying, by the processor, the communications campaign based on the first level keyword and the source address;
executing, by the processor, instructions associated with the communications campaign, wherein the instructions include at least one action to be taken in association with the text-based message; and
transmitting, by the processor, instructions to take the at least one action in response to the text-based message,wherein the at least one action is based an occurrence in the communications campaign being a transmission of a voice message, andwherein the at least one action is sending an outbound text-based message to the device responsive to the voice message.
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Abstract
A messaging platform includes a text messaging subsystem that includes a suite of enhancements that facilitate implementation of a multi-channel communications strategy with high level and fine-grained control over outbound message creation or inbound message handling.
63 Citations
18 Claims
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1. A method for managing an interactive communications campaign, the method comprising:
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receiving, by a processor, a text-based message from a device having a source address, the device being associated with a user; identifying, by the processor, a first level keyword in the text-based message; identifying, by the processor, the communications campaign based on the first level keyword and the source address; executing, by the processor, instructions associated with the communications campaign, wherein the instructions include at least one action to be taken in association with the text-based message; and transmitting, by the processor, instructions to take the at least one action in response to the text-based message, wherein the at least one action is based an occurrence in the communications campaign being a transmission of a voice message, and wherein the at least one action is sending an outbound text-based message to the device responsive to the voice message. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9)
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10. A system for managing interactive communications campaigns, the system comprising:
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a processor; and memory, wherein the memory has stored therein instructions that, when executed by the processor, cause the processor to; receive a text-based message from a device having a source address, the device being associated with a user; identify a first level keyword in the text-based message; identify the communications campaign based on the first level execute instructions associated with the communications campaign, wherein the instructions include at least one action to be taken in association with the text-based message; and transmit instructions to take the at least one action in response to the text-based message, wherein the at least one action is based an occurrence in the communications campaign being a transmission of a voice message, and wherein the at least one action is sending an outbound text-based message to the device responsive to the voice message. - View Dependent Claims (11, 12, 13, 14, 15, 16, 17, 18)
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Specification