Leveraging online game goals and economy to drive off-line behaviors
First Claim
Patent Images
1. A method to leverage a gaming infrastructure to encourage actions in a non-virtual environment to achieve virtual world rewards or benefits, the method comprising:
- a participant using a computing device interacts with an application or website which communicates with Gameco servers;
from time to time Gameco servers contact the participant, via the computing device, to notify the participant of an opportunity to achieve virtual rewards in a gaming environment or virtual world via visiting a specific geographical location in the non-virtual environment and performing some action in the non-virtual environment;
participant is verified as participating;
Gameco servers determine if opportunity has been met and award virtual reward to participant,wherein verifying that the participant is participating includes confirming that the participant is performing the activity by at least one of the computing device of the participant, a computing devices of a client at the specific geographical location, or both.
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Abstract
A method and system to leverage a gaming infrastructure to encourage actions in a non-virtual environment to achieve virtual world benefits, comprising having a participant install an application on smart phone; the participant sets up an account on Gameco servers; application interacts with Gameco servers; Gameco servers provide participant opportunities to acquire virtual world benefits by visiting specific geographic locations which may include businesses; participants visits specified location; and, participant is provided a virtual reward by Gameco.
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Citations
11 Claims
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1. A method to leverage a gaming infrastructure to encourage actions in a non-virtual environment to achieve virtual world rewards or benefits, the method comprising:
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a participant using a computing device interacts with an application or website which communicates with Gameco servers; from time to time Gameco servers contact the participant, via the computing device, to notify the participant of an opportunity to achieve virtual rewards in a gaming environment or virtual world via visiting a specific geographical location in the non-virtual environment and performing some action in the non-virtual environment; participant is verified as participating; Gameco servers determine if opportunity has been met and award virtual reward to participant, wherein verifying that the participant is participating includes confirming that the participant is performing the activity by at least one of the computing device of the participant, a computing devices of a client at the specific geographical location, or both. - View Dependent Claims (2, 3)
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4. A method to leverage a gaming infrastructure to encourage actions in a non-virtual environment to achieve virtual world rewards or benefits, the method comprising:
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a participant using a computing device interacts with an application or website which communicates with Gameco servers; from time to time Gameco servers contact the participant, via the computing device, to notify the participant of an opportunity to achieve virtual rewards in a gaming environment or virtual world via visiting a specific geographical location in the non-virtual environment and performing some action in the non-virtual environment; participant is verified as participating; Gameco servers determine if the opportunity has been met and award virtual reward to participant; Gameco servers determine that additional opportunities exist for a specific participant at or near the specific geographical location; and Gameco notifying participant of the opportunity.
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5. A method to leverage a gaming infrastructure to encourage actions in a non-virtual environment to achieve virtual world rewards or benefits, the method comprising:
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a participant using a computing device interacts with an application or website which communicates with Gameco servers; from time to time Gameco servers contact the participant, via the computing device, to notify the participant of an opportunity to achieve virtual rewards in a gaming environment or virtual world via visiting a specific geographical location in the non-virtual environment and performing some action in the non-virtual environment; participant is verified as participating; Gameco servers determine if opportunity has been met and award virtual reward to participant; Gameco servers determining that additional opportunities exist for a specific participant at or near a specific geographical location; and Gameco notifies the specific participant of the opportunity. - View Dependent Claims (6, 7, 8, 9, 10)
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11. A method to leverage a gaming infrastructure to encourage commercial purchases in a non-virtual environment, the method comprising:
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a client contacts Gameco and agrees on an offer of virtual world benefits or rewards to be awarded participants in an online game for performing activities in a real world; Gameco servers populate the offer via a notification to the computing devices of at least some of the participants in the online game, wherein the participant must perform the activity at a threshold level to obtain a reward in the virtual game world; client pays Gameco for providing the notification; and client pays Gameco for providing the virtual reward.
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Specification