Adjusting text in message in light of recipients interests and/or personality traits to sustain recipient's interest in message
First Claim
1. A method for adjusting text in a message to sustain recipient'"'"'s interest in the message, the method comprising:
- receiving a message for one or more recipients by a message analyzer connected to a network;
identifying said one or more recipients to receive said message;
retrieving, by said message analyzer, information regarding said identified one or more recipients from one or more company profile pages, one or more social media websites or a database, wherein said information comprises interests and/or personality traits of said identified one or more recipients;
utilizing, by said message analyzer, a linguistic engine to generate words and phrases associated with an interest and/or personality trait of a first recipient of said identified one or more recipients, wherein said linguistic engine utilizes a database of words and/or phrases associated with interests and/or personality traits;
utilizing, by a processor, natural language processing to change words and ordering of words in said message to include words and phrases associated with said interest and/or personality trait of said first recipient of said identified one or more recipients to generate a modified message;
evaluating said modified message by generating a score based on proximity of said words and phrases associated with said interest and/or personality trait of said first recipient to negative and positive words;
utilizing natural language processing to further change words and ordering of words in said modified message to include different words and phrases associated with said interest and/or personality trait of said first recipient so as to improve said score;
displaying said modified message with words and phrases associated with said interest and/or personality trait of said first recipient to highlight recommended changes;
receiving acceptances and/or rejections to said recommended changes from an author of said modified message; and
sending said modified message to said first recipient after said author accepts and/or rejects said recommended changes thereby improving the technology in electronic communications by sustaining the recipient'"'"'s interest in reading electronic messages.
1 Assignment
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Accused Products
Abstract
A method, system and computer program product for adjusting text in a message to sustain the recipient'"'"'s interest in the message. Upon identifying the recipients to receive a message, information, including interests and/or personality traits, regarding the identified recipients is retrieved. Upon obtaining the recipient'"'"'s interests and/or personality traits, a linguistic engine is utilized to generate words and phrases (e.g., speed, parking, license, toll) associated with the recipient'"'"'s interest and/or personality trait (e.g., interest in cars). The words and ordering of the words in the message are then changed to include words and phrases associated with the interest and/or personality trait of the recipient. In this manner, the author is able to compose a message that sustains the recipient'"'"'s interest in the message by modifying the message to include language directed to the recipient'"'"'s interests (e.g., traveling, collecting baseball cards) and/or personality traits (e.g., hates loud music).
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Citations
10 Claims
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1. A method for adjusting text in a message to sustain recipient'"'"'s interest in the message, the method comprising:
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receiving a message for one or more recipients by a message analyzer connected to a network; identifying said one or more recipients to receive said message; retrieving, by said message analyzer, information regarding said identified one or more recipients from one or more company profile pages, one or more social media websites or a database, wherein said information comprises interests and/or personality traits of said identified one or more recipients; utilizing, by said message analyzer, a linguistic engine to generate words and phrases associated with an interest and/or personality trait of a first recipient of said identified one or more recipients, wherein said linguistic engine utilizes a database of words and/or phrases associated with interests and/or personality traits; utilizing, by a processor, natural language processing to change words and ordering of words in said message to include words and phrases associated with said interest and/or personality trait of said first recipient of said identified one or more recipients to generate a modified message; evaluating said modified message by generating a score based on proximity of said words and phrases associated with said interest and/or personality trait of said first recipient to negative and positive words; utilizing natural language processing to further change words and ordering of words in said modified message to include different words and phrases associated with said interest and/or personality trait of said first recipient so as to improve said score; displaying said modified message with words and phrases associated with said interest and/or personality trait of said first recipient to highlight recommended changes; receiving acceptances and/or rejections to said recommended changes from an author of said modified message; and sending said modified message to said first recipient after said author accepts and/or rejects said recommended changes thereby improving the technology in electronic communications by sustaining the recipient'"'"'s interest in reading electronic messages. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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Specification