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Delivery of customized insurance products and services

  • US 10,282,785 B1
  • Filed: 10/21/2011
  • Issued: 05/07/2019
  • Est. Priority Date: 11/19/2004
  • Status: Active Grant
First Claim
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1. A method comprising:

  • (a) receiving data from an insurance consumer at a server;

    (b) searching at least one first database to retrieve additional information about the insurance consumer;

    (c) using a processor, compiling the data with the additional information to determine a first plurality of attributes of the insurance consumer;

    (d) accessing at least one second database storing information about a plurality of customers associated with a second plurality of attributes and a plurality of insurance features;

    (e) using a processor, determining a plurality of features preferred by a subset of the plurality of customers, wherein the subset of the plurality of customers is based on at least one match between at least one of the first plurality of attributes associated with the insurance consumer and at least one of the second plurality of attributes associated with at least one of the plurality of customers;

    (f) using a processor and based on the determination, presenting a description of how the at least one of the first plurality of attributes associated with the insurance consumer matches with the at least one of the second plurality of attributes associated with at least one of the plurality of customers and further presenting at least one of the plurality of insurance features preferred by the subset of the plurality of customers; and

    (g) using a processor and based on receiving a selection from the insurance consumer, generating web analytics tags comprising performance data associated with the description.

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