Method, apparatus, and computer readable medium for providing a self-service interface

• US 10,304,093 B2
• Filed: 01/24/2013
• Issued: 05/28/2019
• Est. Priority Date: 01/24/2013
• Status: Active Grant

• Current Assignee: Groupon Incorporated
• Original Assignee: Groupon Incorporated
• Inventors: Wicha, Francisco Jose Larrain, Kaplan, Lori E., Arenas, Matias Esteban, L'Huillier, Gaston, Ramos, Ricardo Andres Zilleruelo, Fernandez, Rodrigo Alfonso Duenas, Koren, Amit
• Primary Examiner(s): Sittner, Matthew T
• Assistant Examiner(s): Ansari, Azam A
• Application Number:
  US13/749,272
• Publication Number:
  US 20140207584A1
• Time in Patent Office: 2,315 Days
• Field of Search: 705 1472
• CPC Class Codes: G06Q 30/0276 Advertisement creation

Abstract

Provided herein are systems, methods and computer readable media for programmatically generating and/or revising deal offers for a merchant based on one or more merchant self-service indicators. In providing such functionality, the system can be configured to, for example, facilitate registration and verification of merchant identities, monitor and analyze various deal offers for merchants with similar merchant self-service indicators, that enable the system to determine the relative successfulness of a deal offer for a merchant and/or category of merchant. In some embodiments, the system may be further configured to revise the deal offer programmatically and/or upon receiving the merchant'"'"'s approval of the programmatically generated proposed edits to the deal offer.

Claims

1. A method for providing a merchant interface, comprised of editable interface control items and a preview window displayed concurrently, configured to enable a merchant representative to provide input for the generation of a deal offer to be offered by the merchant via a method of increased security, by authenticating the merchant representative, the deal offer being valid, thereby saving time, the method comprising:

providing, via a first graphical user interface (GUI), a plurality of entry fields configured for receiving merchant identification information;

receiving merchant identification information;

verifying that a user is an authorized representative of a particular merchant using the merchant identification information,

wherein the verification that the user is an authorized representative of the particular merchant comprises;

identifying merchant identification information;

providing, at a number associated with the merchant, a verification code;

prompting for input of the verification code at the first interface; and

upon entry of the verification, verifying that the user is an authorized representative of the particular merchant;

determining one or more merchant self-service indicators from the merchant identification information;

programmatically generating, using a processor, one or more deal parameters and one or more deal content for a deal offer based on the one or more merchant self-service indicators, wherein the one or more deal parameters are structural properties of the deal offer, comprising a discount level offered, a quantity of deal offers to make available to consumers, a duration of the deal offer, terms and conditions associated with the deal offer, and pricing between the merchant and the promotional system, and wherein the one or more deal content are display factors that influence how the deal is displayed to consumers comprising an image associated with the deal offer, a narrative description of the deal offer or the merchant, and a display template for association with the deal offer,

wherein the one or more deal parameters are selected based on at least one of a rate of sale or a profit derived from one or more deals previously offered by at least one other merchant, wherein the one or more deal offers previously offered have the one or more deal parameters and wherein the at least one other merchant has at least one self-service indicator in common with the one or more merchant self-service indicators;

providing, via a second GUI, a plurality of editable interface control items and a preview window, both the plurality of editable interface control items and the preview window displayed concurrently on the second GUI, the plurality of editable interface control items configured for providing via display the one or more deal parameters to at least one consumer, each of the plurality of interface control items configured for first displaying a value of a respective deal parameter as indicated by a suggested deal offer, and further configured to be editable enabling selection of one or more alternative values for the respective deal parameter, the preview window configured to display a preview image of the deal offer in accordance with the first displayed value of the respective deal parameter as indicated by the suggested deal offer, and update the preview image in accordance with the selection of one or more alternative values for the respective deal parameter each time alternative values for the respective deal parameter are selected;

programmatically generating one or more deal content items for the deal offer; and

providing the one or more deal content items to the at least one consumer with a quick recognition (QR) code enabling redemption at the merchant.

2. The method of claim 1, wherein verifying that the user is a representative of the particular merchant further comprises:

determining a contact method for the merchant from a source other than the merchant identification information; and

contacting the merchant by a promotional system via the contact method to verify the user is the representative of the particular merchant, wherein verifying the user is a representative of the particular merchant comprises receiving an indication via the contact method initiated by the promotional system that the merchant authorizes the user to utilize the promotional system.

3. The method of claim 1, wherein the one or more merchant self-service indicators are at least one of a merchant type, a merchant location, a merchant size, products or services offered by the merchant, or a price point for products or services offered by the merchant.

4. The method of claim 1, wherein the one or more deal parameters are associated with at least one deal offer offered by the at least one other merchant, and wherein the at least one deal offer offered by the at least one other merchant has had at least a threshold deal redemption level.

5. The method of claim 1, further comprising:

determining whether a merchant associated with the merchant identification information meets at least one merchant screening parameter that meets a merchant screening threshold for generating the deal offer; and

enabling an interface for programmatically generating the deal parameters only in response to determining that the merchant screening parameter meets the merchant screening threshold.

6. The method of claim 5, wherein the at least one merchant screening parameter comprises at least one of a merchant age, a merchant review score, a merchant social networking metric, or a merchant sales volume.

7. A computer program product for providing a merchant interface, comprised of editable interface control items and a preview window displayed concurrently, configured to enable a merchant representative to provide input for the generation of a deal offer to be offered by the merchant via a method of increased security, by authenticating the merchant representative, the deal offer being valid, thereby saving time, the computer program product comprising at least one non-transitory computer-readable storage medium having computer-readable program code portions stored therein, the computer-readable program code portions comprising:

an executable portion configured to provide, via a first graphical user interface (GUI), a plurality of entry fields configured for receiving merchant identification information;

an executable portion configured to receive merchant identification information;

an executable portion configured to verify that a user is an authorized representative of a particular merchant using the merchant identification information,

wherein the verification that the user is an authorized representative of the particular merchant comprises;

identifying merchant identification information;

providing, at a number associated with the merchant, a verification code;

prompting for input of the verification code at the first interface; and

upon entry of the verification, verifying that the user is an authorized representative of the particular merchant;

an executable portion configured to determine one or more merchant self-service indicators from the merchant identification information;

an executable portion configured to programmatically generate one or more deal parameters and one or more deal content for a deal offer based on the one or more merchant self-service indicators,

wherein the one or more deal parameters are structural properties of the deal offer, comprising a discount level offered, a quantity of deal offers to make available to consumers, a duration of the deal offer, terms and conditions associated with the deal offer, and pricing between the merchant and the promotional system, and wherein the one or more deal content are display factors that influence how the deal is displayed to consumers comprising an image associated with the deal offer, a narrative description of the deal offer or the merchant, and a display template for association with the deal offer,

wherein the one or more deal parameters are selected based on at least one of a rate of sale or a profit derived from one or more deals previously offered by at least one other merchant, wherein the one or more deal offers previously offered have the one or more deal parameters and wherein the at least one other merchant has at least one self-service indicator in common with the one or more merchant self-service indicators;

an executable portion configured to provide, via a second GUI, a plurality of editable interface control items and a preview window, both the plurality of editable interface control items and the preview window displayed concurrently on the second GUI, the plurality of editable interface control items configured for providing via display the one or more deal parameters to at least one consumer, each of the plurality of interface control items configured for first displaying a value of a respective deal parameter as indicated by a suggested deal offer, and further configured to be editable enabling selection of one or more alternative values for the respective deal parameter, the preview window configured to display a preview image of the deal offer in accordance with the first displayed value of the respective deal parameter as indicated by the suggested deal offer, and update the preview image in accordance with the selection of one or more alternative values for the respective deal parameter each time alternative values for the respective deal parameter are selected;

an executable portion configured to programmatically generate one or more deal content items for the deal offer; and

an executable portion configured to provide the one or more deal content items to the at least one consumer with a quick recognition (QR) code enabling redemption at the merchant.

8. The computer program product of claim 7, wherein the executable portion configured to verify that the user is a representative of the particular merchant further comprises:

an executable portion configured to determine a contact method for the merchant from a source other than the merchant identification information; and

an executable portion configured to contact the merchant, by a promotional system, via the contact method to verify the user is the representative of the particular merchant, wherein verifying the user is a representative of the particular merchant comprises receiving an indication via the contact method initiated by the promotional system that the merchant authorizes the user to utilize the promotional system.

9. The computer program product of claim 7, wherein the one or more merchant self-service indicators are at least one of a merchant type, a merchant location, or a merchant size.

10. The computer program product of claim 7, wherein the one or more deal parameters are selected based on deals offered by at least one other merchant, and wherein the at least one other merchant has at least one self-service indicator in common with the one or more merchant self-service indicators.

11. The computer program product of claim 7 further comprising:

an executable portion configured to determine whether a merchant associated with the merchant identification information meets at least one merchant screening parameter that meets a merchant screening threshold for generating the deal offer; and

an executable portion configured to enable an interface for programmatically generation of the deal offer only in response to determining that the merchant screening parameter meets the merchant screening threshold.

12. The computer program product of claim 11, wherein the at least merchant screening parameter comprises at least one of a merchant age, a merchant review score, a merchant social networking metric, or a merchant sales volume.