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Systems and methods for providing location-based gaming rewards

  • US 10,354,266 B2
  • Filed: 12/11/2013
  • Issued: 07/16/2019
  • Est. Priority Date: 12/11/2013
  • Status: Active Grant
First Claim
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1. A computer-implemented method for providing an offer associated with a merchant to a cardholder engaging in a game, said method implemented using a gaming rewards computer system in communication with a memory, said method comprising:

  • storing merchant game data for the merchant within the memory, wherein the merchant game data includes game data associated with a merchant game application, a location of the merchant, and a predetermined distance associated with the merchant location;

    receiving, by the gaming rewards computer system, a game request message from a cardholder computing device associated with the cardholder, wherein the game request message includes a cardholder locator identifying a location of the cardholder, the cardholder locator determined by the cardholder computing device based on at least one of GPS functionality, WiFi positioning, radio frequency location, proximity sensing, and a merchant identifier scanned by the cardholder computing device;

    comparing, using the gaming rewards computer system, the cardholder locator in the game request message with the merchant location stored in the memory to determine whether the cardholder computing device is located within the predetermined distance of the merchant location;

    retrieving from the memory, based on a determination that the cardholder computing device is within the predetermined distance of the merchant location, by the gaming rewards computer system, the game data;

    uploading the game data to the cardholder computing device to cause the merchant game application to be installed on the cardholder computing device;

    receiving from the cardholder computing device, by the gaming rewards computer system, a game result message, the game result message generated in response to the cardholder playing the merchant game application and including a game result achieved by the cardholder;

    determining, by the gaming rewards computer system, based on at least one of i) the game result in the game result message, ii) a game type of the merchant game application, and iii) a characteristic of a payment card of the cardholder, a merchant offer associated with a product offered for purchase by the merchant;

    transmitting, by the gaming rewards computer system, the merchant offer to the cardholder computing device in response to receiving the game result message to cause the merchant offer to be displayed on the cardholder computing device; and

    associating the merchant offer with a profile of the cardholder at an interchange network computing device associated with an interchange network, wherein, when the cardholder initiates a transaction with the merchant over the interchange network using the payment card, the interchange network computing device associated with the interchange network automatically applies the merchant offer to the transaction, and wherein the interchange network computing device is configured to process payment card transactions including the transaction initiated with the merchant over the interchange network using a set of proprietary communication standards for the exchange of transaction data and the settlement of funds between financial institutions that are members of the interchange network.

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