Selection of region-specific brand pages based on location information of social networking system users
First Claim
1. A method comprising:
- storing, in a social networking system, a plurality of region-specific brand pages associated with an entity, each region-specific brand page associated with location information identifying a geographic region in which the region-specific brand page is presented and each region-specific brand page including content associated with the entity and accessible by users of the social networking system;
receiving, by the social networking system, a request from a viewing user for a brand page associated with the entity and connected to the plurality of region-specific brand pages;
identifying, by the social networking system, location information stored by the social networking system that is associated with the viewing user;
selecting, by the social networking system from the plurality of region-specific brand pages, a region-specific brand page based on the request and the location information associated with the viewing user;
retrieving data for inclusion in the selected region-specific brand page describing interactions between users and one or more objects in the social networking system associated with the entity, wherein;
the data includes aggregated data from the plurality of region-specific brand pages associated with the entity; and
the interactions described by the aggregated data include an interaction by a user connected by the social networking system to the viewing user with another region-specific brand page of the plurality of region-specific brand pages, the user being associated with different location information from the location information associated with the viewing user; and
presenting the selected region-specific brand page including the retrieved data to the viewing user.
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Accused Products
Abstract
A social networking system generates a region-specific brand page for presentation to a requesting a brand paged based on location information associated with the user. The region-specific brand page includes data about the brand and aggregated data about users'"'"' actions associated with the brand in the social networking system and is presented in a format determined in part by the location information associated with the user. Additionally, the region-specific brand page may include data describing interactions with the brand by users connected to the user viewing the brand page, even if the connected users are associated with location information associated with a different geographic region than the user.
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Citations
19 Claims
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1. A method comprising:
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storing, in a social networking system, a plurality of region-specific brand pages associated with an entity, each region-specific brand page associated with location information identifying a geographic region in which the region-specific brand page is presented and each region-specific brand page including content associated with the entity and accessible by users of the social networking system; receiving, by the social networking system, a request from a viewing user for a brand page associated with the entity and connected to the plurality of region-specific brand pages; identifying, by the social networking system, location information stored by the social networking system that is associated with the viewing user; selecting, by the social networking system from the plurality of region-specific brand pages, a region-specific brand page based on the request and the location information associated with the viewing user; retrieving data for inclusion in the selected region-specific brand page describing interactions between users and one or more objects in the social networking system associated with the entity, wherein; the data includes aggregated data from the plurality of region-specific brand pages associated with the entity; and the interactions described by the aggregated data include an interaction by a user connected by the social networking system to the viewing user with another region-specific brand page of the plurality of region-specific brand pages, the user being associated with different location information from the location information associated with the viewing user; and presenting the selected region-specific brand page including the retrieved data to the viewing user. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 15, 17, 18, 19)
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9. A method comprising:
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storing, in a social networking system, a plurality of region-specific brand pages associated with an entity, each region-specific brand page associated with location information identifying a geographic region in which the region-specific brand page is presented and each region-specific brand page including content associated with the entity and accessible by users of the social networking system; storing interactions between users of the social networking system and one or more of the plurality of region-specific brand pages associated with the entity; receiving, by the social networking system, a request from a viewing user for a brand page associated with the entity and connected to the plurality of region-specific brand pages; identifying, by the social networking system, location information stored by the social networking system that is associated with the viewing user; selecting, by the social networking system, from the plurality of region-specific brand pages, a region-specific brand page based on the request and the location information associated with the viewing user; generating data for inclusion in the selected region-specific brand page based on the stored interactions between the users of the social networking system and one or more of the plurality of region-specific brand pages associated with the entity wherein; the data includes aggregated data from the plurality of region-specific brand pages associated with the entity; and the aggregated data describes an interaction by a user connected by the social networking system to the viewing user with another region-specific brand page of the plurality of region-specific brand pages, the user being associated with different location information from the location information associated with the viewing user; and presenting the selected region-specific brand page including the generating data to the viewing user. - View Dependent Claims (10, 11, 12, 13, 14, 16)
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Specification