Mobile device detection and engaging

• US 10,395,278 B2
• Filed: 02/07/2017
• Issued: 08/27/2019
• Est. Priority Date: 01/23/2015
• Status: Active Grant

• Current Assignee: Bluezoo Incorporated
• Original Assignee: BlueFox, Inc. (Blue Fox SA)
• Inventors: Ung, Hang, Tenant de la Tour, Guillaume, Lejeune, Jerome, Korver, Jan Willem, Sandholm, Thomas
• Primary Examiner(s): Gonzalez, Amancio
• Application Number:
  US15/426,953
• Publication Number:
  US 20170148063A1
• Time in Patent Office: 931 Days
• Field of Search: 4554566
• CPC Class Codes: G06Q 30/0261 based on user location
• CPC Class Codes: G06Q 30/0267 Wireless devices
• CPC Class Codes: G06Q 50/163 Real estate management
• CPC Class Codes: H04L 63/1425 Traffic logging, e.g. anomaly detection
• CPC Class Codes: H04L 67/54 Presence management, e.g. monitoring or registration for receipt of user log-on information, or the connection status of the users
• CPC Class Codes: H04L 67/55 Push-based network services
• CPC Class Codes: H04W 12/08 Access security
• CPC Class Codes: H04W 12/12 Detection or prevention of fraud
• CPC Class Codes: H04W 12/122 Counter-measures against attacks; Protection against rogue devices
• CPC Class Codes: H04W 12/71 Hardware identity
• CPC Class Codes: H04W 4/029 Location-based management or tracking services
• CPC Class Codes: H04W 4/04 using association of physical positions and logical data in a dedicated environment, e.g. buildings or vehicles
• CPC Class Codes: H04W 4/06 Selective distribution of broadcast services, e.g. multimedia broadcast multicast service [MBMS]; Services to user groups; One-way selective calling services
• CPC Class Codes: H04W 4/14 Short messaging services, e.g. short message services [SMS] or unstructured supplementary service data [USSD]
• CPC Class Codes: H04W 4/21 for social networking applications
• CPC Class Codes: H04W 4/30 Services specially adapted for particular environments, situations or purposes
• CPC Class Codes: H04W 4/33 for indoor environments, e.g. buildings

Abstract

Mobile device detecting and engaging are described. A server can determine that a mobile device has connected with a wireless network at a physical location. The server can provide a captive portal of the wireless network to the mobile device to receive contact information for the mobile device. The server can then provide a message including information related to the physical location to the mobile device using the contact information.

Claims

1. A method for detecting and engaging mobile devices, comprising:

determining, by a server, that a mobile device has connected with a wireless network to receive access to a first promotion corresponding to a physical location;

providing, by the server, a captive portal of the wireless network to the mobile device, the captive portal providing a request for contact information corresponding to the mobile device;

receiving, by the server, the contact information from the mobile device using the captive portal of the wireless network; and

providing, by the server, a first message including information related to the first promotion to the mobile device in the physical location based on the contact information provided using the captive portal.

2. The method of claim 1, further comprising:

receiving, by the server, a first device identifier representing a unique identification of the mobile device, the device identifier received based on the mobile device scanning the wireless network; and

associating, by the server, the contact information with the device identifier to represent that the mobile device was in the physical location.

3. The method of claim 2, further comprising:

receiving, by the server, a second device identifier representing the unique identification of the mobile device;

determining, by the server, that the unique identification represented by the second device identifier is associated with the contact information; and

providing, by the server, a second message related to a second promotion to the mobile device in the physical location based on the contact information, the first promotion and the second promotion being different.

4. The method of claim 2, further comprising:

determining, by the server, that the mobile device has left the physical location, the determination based on detecting that the unique identification of the mobile device is no longer detected;

determining, by the server, that the first promotion was not effective; and

providing, by the server, a second message related to the first promotion, the second message providing different information related to the first promotion than the first message.

5. The method of claim 4, wherein the different information includes different terms related to the first promotion.

6. The method of claim 2, wherein the unique identification corresponds to a media access control (MAC) address of the mobile device.

7. The method of claim 1, further comprising:

determining, by the server, one or both of characteristics of the mobile device or history of the mobile device in the physical location, wherein the information related to the first promotion is based on one or both of the characteristics of the mobile device or the history of the mobile device in the physical location.

8. An electronic device, comprising:

one or more processors; and

memory storing instructions, wherein the processor is configured to execute the instructions such that the processor and memory are configured to;

determine that a mobile device has connected with a wireless network to receive access to a first promotion corresponding to a physical location;

provide a captive portal of the wireless network to the mobile device, the captive portal providing a request for contact information corresponding to the mobile device;

receive the contact information from the mobile device using the captive portal of the wireless network; and

provide a first message including information related to the first promotion to the mobile device in the physical location based on the contact information provided using the captive portal.

9. The electronic device of claim 8, wherein the processor is configured to execute the instructions such that the processor and memory are configured to:

receive a first device identifier representing a unique identification of the mobile device, the device identifier received based on the mobile device scanning the wireless network; and

associate the contact information with the device identifier to represent that the mobile device was in the physical location.

10. The electronic device of claim 9, wherein the processor is configured to execute the instructions such that the processor and memory are configured to:

receive a second device identifier representing the unique identification of the mobile device;

determine that the unique identification represented by the second device identifier is associated with the contact information; and

provide a second message related to a second promotion to the mobile device in the physical location based on the contact information, the first promotion and the second promotion being different.

11. The electronic device of claim 9, wherein the processor is configured to execute the instructions such that the processor and memory are configured to:

determine that the mobile device has left the physical location, the determination based on detecting that the unique identification of the mobile device is no longer detected;

determine that the first promotion was not effective; and

provide a second message related to the first promotion, the second message providing different information related to the first promotion than the first message.

12. The electronic device of claim 11, wherein the different information includes different terms related to the first promotion.

13. The electronic device of claim 9, wherein the unique identification corresponds to a media access control (MAC) address of the mobile device.

14. The electronic device of claim 8, wherein the processor is configured to execute the instructions such that the processor and memory are configured to:

determine one or both of characteristics of the mobile device or history of the mobile device in the physical location, wherein the information related to the first promotion is based on one or both of the characteristics of the mobile device or the history of the mobile device in the physical location.

15. A computer program product, comprising one or more non-transitory computer-readable media having computer program instructions stored therein, the computer program instructions being configured such that, when executed by one or more computing devices, the computer program instructions cause the one or more computing devices to:

determine that a mobile device has connected with a wireless network to receive access to a first promotion corresponding to a physical location;

provide a captive portal of the wireless network to the mobile device, the captive portal providing a request for contact information corresponding to the mobile device;

receive the contact information from the mobile device using the captive portal of the wireless network; and

provide a first message including information related to the first promotion to the mobile device in the physical location based on the contact information provided using the captive portal.

16. The computer program product of claim 15, wherein the computer program instructions cause the one or more computing devices to:

receive a first device identifier representing a unique identification of the mobile device, the device identifier received based on the mobile device scanning the wireless network; and

associate the contact information with the device identifier to represent that the mobile device was in the physical location.

17. The computer program product of claim 16, wherein the computer program instructions cause the one or more computing devices to:

receive a second device identifier representing the unique identification of the mobile device;

determine that the unique identification represented by the second device identifier is associated with the contact information; and

provide a second message related to a second promotion to the mobile device in the physical location based on the contact information, the first promotion and the second promotion being different.

18. The computer program product of claim 16, wherein the computer program instructions cause the one or more computing devices to:

determine that the mobile device has left the physical location, the determination based on detecting that the unique identification of the mobile device is no longer detected;

determine that the first promotion was not effective; and

provide a second message related to the first promotion, the second message providing different information related to the first promotion than the first message.

19. The computer program product of claim 18, wherein the different information includes different terms related to the first promotion.

20. The computer program product of claim 15, wherein the computer program instructions cause the one or more computing devices to:

determine one or both of characteristics of the mobile device or history of the mobile device in the physical location, wherein the information related to the first promotion is based on one or both of the characteristics of the mobile device or the history of the mobile device in the physical location.