Method of collecting advertisement exposure data of 360 VR game replay video
First Claim
1. A method of collecting advertisement exposure data of a 360 virtual reality (VR) game replay video displayed on a virtual spherical screen of a 360 degree VR head mount display, the method comprising:
- (a) storing, as game object information, shape data corresponding to each identification number of game objects in a game video by the 360 degree VR head mount display;
(b) storing, as advertisement object information, shape data corresponding to each identification number of advertisement objects in the game video by the 360 degree VR head mount display;
(c) storing, as game replay information, movement data of the game objects in virtual space over time during a game play by the 360 degree VR head mount display;
(d) storing, as advertisement application information, movement data of the advertisement objects to be applied to the 360 VR game replay video in the virtual space over time by the 360 degree VR head mount display;
(e) generating the 360 VR game replay video by incorporating the game object information, the advertisement object information, the game replay information, and the advertisement application information with one another and displaying the 360 VR game replay video on a 360 VR display device by the 360 degree VR head mount display; and
(f) while (e) is performed, identifying and tracking the identification number of a first advertisement object, among the advertisement objects, exposed to a gaze vector of a direction that the 360 degree VR head mount display faces, when determined that an angle between the gaze vector and an advertisement vector of a direction of the first advertisement object to be displayed in a VR space of the 360 VR game replay video is within a predetermined range by the 360 degree VR head mount display.
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Accused Products
Abstract
Provided is a method of collecting advertisement exposure data of a 360 virtual reality (VR) game replay video, in which data on advertisements that are applied to a game replay video and actually exposed to a user when the game replay video is displayed on a 360 VR display device is collected.
According to the method of collecting advertisement exposure data of a 360 VR game replay video, data on advertisements that are actually exposed to a user when the user views the 360 VR game replay video by using the 360 VR display device, from among advertisements applied to the 360 VR game replay video, may be effectively collected.
8 Citations
10 Claims
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1. A method of collecting advertisement exposure data of a 360 virtual reality (VR) game replay video displayed on a virtual spherical screen of a 360 degree VR head mount display, the method comprising:
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(a) storing, as game object information, shape data corresponding to each identification number of game objects in a game video by the 360 degree VR head mount display; (b) storing, as advertisement object information, shape data corresponding to each identification number of advertisement objects in the game video by the 360 degree VR head mount display; (c) storing, as game replay information, movement data of the game objects in virtual space over time during a game play by the 360 degree VR head mount display; (d) storing, as advertisement application information, movement data of the advertisement objects to be applied to the 360 VR game replay video in the virtual space over time by the 360 degree VR head mount display; (e) generating the 360 VR game replay video by incorporating the game object information, the advertisement object information, the game replay information, and the advertisement application information with one another and displaying the 360 VR game replay video on a 360 VR display device by the 360 degree VR head mount display; and (f) while (e) is performed, identifying and tracking the identification number of a first advertisement object, among the advertisement objects, exposed to a gaze vector of a direction that the 360 degree VR head mount display faces, when determined that an angle between the gaze vector and an advertisement vector of a direction of the first advertisement object to be displayed in a VR space of the 360 VR game replay video is within a predetermined range by the 360 degree VR head mount display. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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Specification