Determining viewership for personalized delivery of television content
First Claim
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1. A method for presenting a personalized content to a viewer at a display, the method comprising:
- receiving, by a processor, location information of a device of an individual, wherein the display is distinct from the device;
comparing, by the processor, the location information to a location of the display;
determining, by the processor, that the individual is the viewer when the location information indicates that the device of the individual is proximate to the display, wherein the determining that the individual is the viewer further comprises;
obtaining biometric information associated with the viewer, wherein the biometric information comprises voice information and silhouette information;
comparing the biometric information that is obtained to stored biometric information associated with the individual; and
confirming that the individual is the viewer when the biometric information that is obtained matches the stored biometric information associated with the individual;
presenting, by the processor, the personalized content on the display when the individual is determined to be the viewer;
receiving, by the processor, additional location information and device usage information of a device of an additional individual, wherein the device usage information indicates whether the device of the additional individual is being used for a voice call;
comparing, by the processor, the additional location information to the location of the display; and
determining, by the processor, that the additional individual is not the viewer when the additional location information indicates that the device of the additional individual is proximate to the display and the device of the additional individual is currently being used for the voice call.
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Abstract
Methods, computer-readable media and devices for presenting a personalized content to a viewer at a display are disclosed. For example, a method receives location information of a device of an individual, compares the location information to a location of the display and determines that the individual is the viewer when the location information indicates that the device of the individual is proximate to the display. The method then presents the personalized content to the viewer on the display when it is determined that the individual is the viewer.
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Citations
17 Claims
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1. A method for presenting a personalized content to a viewer at a display, the method comprising:
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receiving, by a processor, location information of a device of an individual, wherein the display is distinct from the device; comparing, by the processor, the location information to a location of the display; determining, by the processor, that the individual is the viewer when the location information indicates that the device of the individual is proximate to the display, wherein the determining that the individual is the viewer further comprises; obtaining biometric information associated with the viewer, wherein the biometric information comprises voice information and silhouette information; comparing the biometric information that is obtained to stored biometric information associated with the individual; and confirming that the individual is the viewer when the biometric information that is obtained matches the stored biometric information associated with the individual; presenting, by the processor, the personalized content on the display when the individual is determined to be the viewer; receiving, by the processor, additional location information and device usage information of a device of an additional individual, wherein the device usage information indicates whether the device of the additional individual is being used for a voice call; comparing, by the processor, the additional location information to the location of the display; and determining, by the processor, that the additional individual is not the viewer when the additional location information indicates that the device of the additional individual is proximate to the display and the device of the additional individual is currently being used for the voice call. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14)
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15. A non-transitory computer-readable medium storing a plurality of instructions which, when executed by a processor, cause the processor to perform operations for presenting a personalized content to a viewer at a display, the operations comprising:
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receiving location information of a device of an individual, wherein the display is distinct from the device; comparing the location information to a location of the display; determining that the individual is the viewer when the location information indicates that the device of the individual is proximate to the display, wherein the determining that the individual is the viewer further comprises; obtaining biometric information associated with the viewer, wherein the biometric information comprises voice information and silhouette information; comparing the biometric information that is obtained to stored biometric information associated with the individual; and confirming that the individual is the viewer when the biometric information that is obtained matches the stored biometric information associated with the individual; presenting the personalized content on the display when the individual is determined to be the viewer; receiving additional location information and device usage information of a device of an additional individual, wherein the device usage information indicates whether the device of the additional individual is being used for a voice call; comparing the additional location information to the location of the display; and determining that the additional individual is not the viewer when the additional location information indicates that the device of the additional individual is proximate to the display and the device of the additional individual is currently being used for the voice call.
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16. An apparatus for presenting a personalized content to a viewer at a display, the apparatus comprising:
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a processor; and a computer-readable medium storing a plurality of instructions which, when executed by the processor, cause the processor to perform operations comprising; receiving location information of a device of an individual, wherein the display is distinct from the device; comparing the location information to a location of the display; determining that the individual is the viewer when the location information indicates that the device of the individual is proximate to the display, wherein the determining that the individual is the viewer further comprises; obtaining biometric information associated with the viewer, wherein the biometric information comprises voice information and silhouette information; comparing the biometric information that is obtained to stored biometric information associated with the individual; and confirming that the individual is the viewer when the biometric information that is obtained matches the stored biometric information associated with the individual; presenting the personalized content on the display when the individual is determined to be the viewer; receiving additional location information and device usage information of a device of an additional individual, wherein the device usage information indicates whether the device of the additional individual is being used for a voice call; comparing the additional location information to the location of the display; and determining that the additional individual is not the viewer when the additional location information indicates that the device of the additional individual is proximate to the display and the device of the additional individual is currently being used for the voice call. - View Dependent Claims (17)
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Specification