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Shopping experience using multiple computing devices

  • US 10,424,009 B1
  • Filed: 02/27/2013
  • Issued: 09/24/2019
  • Est. Priority Date: 02/27/2013
  • Status: Active Grant
First Claim
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1. A non-transitory computer-readable medium embodying server instructions executable by a server computing device, wherein when executed the server instructions cause the server computing device to at least:

  • generate a first user interface that is rendered upon a display of a mobile device, wherein the first user interface provides a first portion of a shopping experience comprising browsing a product catalog;

    receive from the mobile device a selection of a product to be virtually tried on by a user, wherein the product is selected from the product catalog;

    transmit, from the server computing device to the television system, data that transfers the shopping experience from the mobile device to a television system that is distinct from the mobile device by causing a second portion of the shopping experience comprising a second user interface comprising the product to be rendered upon a television display of the television system, wherein the mobile device is a mobile phone device or a laptop device;

    capture a video of the user via a camera device of the television system;

    transmit image data for the product from a network source, wherein the image data includes a first image of the product from a first viewing angle and a second image of the product from a second viewing angle, wherein the first image and the second image are still images of the product;

    generate, in a first area of the second user interface, a video signal showing the first image of the product from the first viewing angle being composited upon the video of the user, and in a second area of the second user interface, a zoomed view of the product, wherein the first image of the product is transformed based at least in part on a user position in the video of the user being captured via the camera device;

    render the video signal in the second user interface;

    update the video signal in the second user interface to replace the first image from the first viewing angle with the second image of the product from the second viewing angle based at least in part on another user position in the video of the user being captured via the camera device, wherein the second image is further transformed based at least in part on the another user position;

    identify, from the video of the user, a gesture to transfer the shopping experience from the television system to the mobile device to perform at least one action in association with the product; and

    transfer the shopping experience to the mobile device by transmitting a directive to the mobile device that causes the mobile device to update the first user interface to perform at least one action in association with the product.

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