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Distributed advertisement insertion in content-centric networks

  • US 10,430,839 B2
  • Filed: 12/12/2012
  • Issued: 10/01/2019
  • Est. Priority Date: 12/12/2012
  • Status: Active Grant
First Claim
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1. A computer-executable method for facilitating delivery of advertisements over a Content-Centric Network, comprising:

  • receiving, by a computing device implementing an affiliate network node in the Content-Centric Network, a content piece from a content producer, wherein the affiliate network node that receives the content piece is not the same as the content producer from which the content piece originated, and wherein the content piece includes a placeholder name prefix associated with a predetermined advertising slot;

    modifying, by the affiliate network node, the content piece by replacing the placeholder name prefix with a name prefix of an advertisement or a name prefix associated with an advertiser;

    hosting the modified content piece at the computing device implementing the affiliate network node for distribution to one or more clients;

    receiving a request over the Content-Centric Network for the content piece from a client; and

    delivering, by the affiliate network node, the modified content piece to the client over the Content-Centric Network.

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