×

Method and system for generating real-time directions associated with product promotions

  • US 10,451,432 B2
  • Filed: 09/30/2013
  • Issued: 10/22/2019
  • Est. Priority Date: 09/11/2003
  • Status: Active Grant
First Claim
Patent Images

1. A system for generating real-time directions associated with incentives for consumers, comprising:

  • one or more physical processors programmed with one or more computer program instructions which, when executed, program the one or more physical processors to;

    obtain, from an incentive issuer associated with a retail center, information specifying a first geographic region in relation to a location of the retail center, a first discount value associated with the first geographic region, a second geographic region in relation to the location of the retail center, and a second discount value associated with the second geographic region, wherein the first discount value is different than the second discount value, wherein the first geographic region comprises a first predetermined maximum distance and a first predetermined minimum distance in relation to the location of the retail center, and wherein the second geographic region comprises a second predetermined maximum distance and a second predetermined minimum distance in relation to the location of the retail center;

    obtain user location data that indicates a location associated with a remote user computer;

    determine whether the location associated with the remote user computer is within the first geographic region or the second geographic region;

    select the first discount value responsive to a determination that the location associated with the remote user computer is within the first geographic region and based on a first redemption rate associated with the first geographic region;

    select the second discount value responsive to a determination that the location associated with the remote user computer is within the second geographic region and based on a second redemption rate associated with the second geographic region;

    automatically generate incentive information comprising the selected first discount value or the selected second discount value;

    obtain direction data based on the location associated with the remote user computer and the location of the retail center;

    determine whether a predetermined number of competitors of the retail center is located within a geographic region in which the location associated with the remote user computer is located, wherein the predetermined number of competitors is specified by the incentive issuer; and

    transmit, in response to a determination that the predetermined number of competitors of the retail center is located within the geographic region in which the location associated with the remote user computer is located, the direction data and the automatically generated incentive information to the remote user computer via a communication link.

View all claims
  • 19 Assignments
Timeline View
Assignment View
    ×
    ×