Self-identification of brand and branded firmware installation in a generic electronic device
First Claim
1. A mobile phone that is delivered by an original equipment manufacturer in an unbranded state, comprising:
- a near-field-communication (NFC) radio transceiver;
a non-transitory memory;
at least one processor; and
a self-branding application stored in the non-transitory memory that, when executed by the at least one processor while the mobile phone is at a distribution center and prior to the mobile phone being provided to a retail store or an end user,reads a state of a branding flag stored in the non-transitory memory,determines that the state of the branding flag is an unbranded state,in response to determining that the branding flag is in the unbranded state, reads an identification of a brand that is associated with a communication service provider, using the NFC radio transceiver, from a radio frequency identity (RFID) tag, the RFID tag with the identification of the brand being coupled to the mobile phone in the distribution center, where the communication service provider is different from the original equipment manufacturer,based on the identification of the brand, selects and loads brand firmware into the non-transitory memory,activates the brand firmware that configures the mobile phone to a branded state, andafter activating the brand firmware, sets the state of the branding flag to a branded state.
6 Assignments
0 Petitions
Accused Products
Abstract
A mobile phone that is delivered by an original equipment manufacturer in an unbranded state. The mobile phone comprises a near-field-communication radio transceiver, a memory, a processor, and an application stored in the memory. When executed by the processor, the application reads brand information, using the near-field-communication radio transceiver, from a radio frequency identity (RFID) tag coupled to the mobile phone during an order fulfillment process in a distribution center of a communication service provider and, based on the brand information, loads brand firmware into the memory, whereby the mobile phone presents a branded look and feel.
336 Citations
20 Claims
-
1. A mobile phone that is delivered by an original equipment manufacturer in an unbranded state, comprising:
-
a near-field-communication (NFC) radio transceiver; a non-transitory memory; at least one processor; and a self-branding application stored in the non-transitory memory that, when executed by the at least one processor while the mobile phone is at a distribution center and prior to the mobile phone being provided to a retail store or an end user, reads a state of a branding flag stored in the non-transitory memory, determines that the state of the branding flag is an unbranded state, in response to determining that the branding flag is in the unbranded state, reads an identification of a brand that is associated with a communication service provider, using the NFC radio transceiver, from a radio frequency identity (RFID) tag, the RFID tag with the identification of the brand being coupled to the mobile phone in the distribution center, where the communication service provider is different from the original equipment manufacturer, based on the identification of the brand, selects and loads brand firmware into the non-transitory memory, activates the brand firmware that configures the mobile phone to a branded state, and after activating the brand firmware, sets the state of the branding flag to a branded state. - View Dependent Claims (2, 3, 4, 5, 6, 20)
-
-
7. A method of providing branding firmware to a portable electronic device after manufacturing of the portable electronic device, comprising:
-
receiving, in a distribution center, the portable electronic device that is in an unbranded state, wherein the distribution center is a different location from a location where the portable electronic device is manufactured; providing a component to the portable electronic device in the distribution center, wherein the component comprises a brand identification, where the brand is associated with a communication service provider and the communication service provider is different from an original equipment manufacturer that manufactured the portable electronic device; while the portable electronic device is at the distribution center and prior to the portable electronic device being provided to a retail store or an end user; scanning the component to determine the brand identification, wherein the scanning is performed by an electronic scanner in the distribution center; determining, via the component, the brand identification in response to the scanning; selecting, from a data store, branding firmware based on determining the brand identification from the component, wherein the selecting is performed by the computer communicatively coupled to the electronic scanner; and responsive to the selection, wirelessly transmitting the branding firmware from the data store to the portable electronic device in the distribution center, wherein in response to the portable electronic device receiving the wireless transmission, the branding firmware configures the portable electronic device from the unbranded state into a branded state associated with the communication service provider. - View Dependent Claims (8, 9, 10, 11, 12)
-
-
13. A mobile electronic device branded firmware provisioning system, comprising:
-
a data store comprising a non-transitory memory, wherein the non-transitory memory comprises a plurality of different branded firmware, each branded firmware associated with a different communication service provider brand; a wireless communication network; and a server computer communicatively coupled to the data, wherein the server computer comprises a processor and a branding application that, upon execution while a mobile electronic device is at a distribution center and prior to the mobile electronic device being provided to a retail store or an end user, configures the processor to; receive brand identity information associated with a communication service provider from an electronic scanner that reads the brand identity information from a component provided to the mobile electronic device in the distribution center, the mobile electronic device being initially unbranded, wherein the distribution center is a different location from a location where the mobile electronic device is manufactured, the communication service provider is different from an original equipment manufacturer that manufactured the mobile electronic device, and the brand identity information identifies one of the plurality of different branded firmware stored in the data store, retrieve a copy of a branded firmware from the data store based on the brand identity information, and transmit the copy of the branded firmware to the mobile electronic device wirelessly via the wireless communication network. - View Dependent Claims (14, 15, 16, 17, 18, 19)
-
Specification