Video-on-demand content delivery system for providing video-on-demand services to TV services subscribers

• US 10,491,955 B2
• Filed: 11/09/2018
• Issued: 11/26/2019
• Est. Priority Date: 07/30/2004
• Status: Active Grant

• Current Assignee: Broadband iTV, Inc.
• Original Assignee: Broadband iTV, Inc.
• Inventors: Perez, Milton Diaz
• Primary Examiner(s): Alam, Mushfikh I
• Application Number:
  US16/185,411
• Publication Number:
  US 20190110106A1
• Time in Patent Office: 382 Days
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: H04N 21/2221 being a cable television head-end CATV in broadcast systems H04H20/78
• CPC Class Codes: H04N 21/234309 by transcoding between formats or standards, e.g. from MPEG-2 to MPEG-4 or from Quicktime to Realvideo conversion of standards in analog television systems H04N7/01
• CPC Class Codes: H04N 21/235 Processing of additional data, e.g. scrambling of additional data or processing content descriptors
• CPC Class Codes: H04N 21/2353 specifically adapted to content descriptors, e.g. coding, compressing or processing of metadata
• CPC Class Codes: H04N 21/2393 involving handling client requests scheduling or organising the servicing of application requests H04L67/60
• CPC Class Codes: H04N 21/2541 Rights Management protecting software against unauthorised usage in a vending or licensing environment G06F21/10; security in data switching network management H04L41/28; security management or policies for network security H04L63/20; access security in wireless networks H04W12/08
• CPC Class Codes: H04N 21/2547 Third Party Billing, e.g. billing of advertiser
• CPC Class Codes: H04N 21/25858 involving client software characteristics, e.g. OS identifier
• CPC Class Codes: H04N 21/25891 being end-user preferences retrieval of video data in a video database based on user preferences G06F16/739; arrangements for recognizing users' preferences H04H60/46; user profiles in network data switching protocols H04L67/306; processing of user preferences or user profiles in wireless networks H04W8/18
• CPC Class Codes: H04N 21/26225 involving billing parameters, e.g. priority for subscribers of premium services
• CPC Class Codes: H04N 21/2743 Video hosting of uploaded data from client
• CPC Class Codes: H04N 21/42204 User interfaces specially adapted for controlling a client device through a remote control device; Remote control devices therefor constructive details of casings for the remote control device H01H9/0235; user interfaces for controlling a tuning device of a television receiver through a remote control H03J9/00; remote control of peripheral devices connected to a television receiver through the remote control device of the television receiver H04B1/205
• CPC Class Codes: H04N 21/4312 involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
• CPC Class Codes: H04N 21/4314 for fitting data in a restricted space on the screen, e.g. EPG data in a rectangular grid
• CPC Class Codes: H04N 21/4383 Accessing a communication channel
• CPC Class Codes: H04N 21/44222 Analytics of user selections, e.g. selection of programs or purchase activity monitoring of user selections in data processing systems G06F11/34; arrangements for monitoring the user's behaviour or opinions in broadcast systems H04H60/33
• CPC Class Codes: H04N 21/44224 Monitoring of user activity on external systems, e.g. Internet browsing
• CPC Class Codes: H04N 21/4627 Rights management associated to the content security in data switching network management H04L41/28; security management or policies for network security H04L63/20; access security in wireless networks H04W12/08
• CPC Class Codes: H04N 21/47202 for requesting content on demand, e.g. video on demand
• CPC Class Codes: H04N 21/4722 : for requesting additional data associated with the content
• CPC Class Codes: H04N 21/482 : End-user interface for program selection broadcast systems using EPGs H04H60/72
• CPC Class Codes: H04N 21/4821 : using a grid, e.g. sorted out by channel and broadcast time
• CPC Class Codes: H04N 21/6118 : involving cable transmission, e.g. using a cable modem
• CPC Class Codes: H04N 21/6125 : involving transmission via Internet transmission by internet of broadcast information H04H60/82
• CPC Class Codes: H04N 21/6175 : involving transmission via Internet broadcast-related systems characterised by the transmission system being the Internet H04H60/82
• CPC Class Codes: H04N 21/64322 : IP
• CPC Class Codes: H04N 21/812 : involving advertisement data advertising per se G06Q30/02
• CPC Class Codes: H04N 21/84 : Generation or processing of descriptive data, e.g. content descriptors systems specially adapted for using meta-information in broadcast systems H04H60/73
• CPC Class Codes: H04N 21/858 : Linking data to content, e.g. by linking an URL to a video object, by creating a hotspot
• CPC Class Codes: H04N 7/17318 : Direct or substantially direct transmission and handling of requests
• CPC Class Codes: H05K 999/99 : dummy group

Abstract

A video-on-demand (VOD) content delivery system has a VOD Application Server which manages a database of templates for presentation of video content elements of different selected types categorized in hierarchical order. A web-based Content Management System receives content uploaded online in file formats with metadata for title and topical area, and automatically converts it into video data format compatible with the VOD content delivery system indexed by title and topical area. A User Interface for the system delivers listings data to the viewer'"'"'s TV indexed by title and topical area specified by the uploaded metadata.

Claims

1. A video-on-demand content delivery system for providing video-on-demand services to a plurality of TV service subscribers via a closed system, the system comprising:

(a) a video-on-demand application server, comprising a first set of one or more computers and a first set of computer-readable memory operatively connected to the first set of one or more computers of the video-on-demand application server, that receives, from a Web-based content management system, video content in a video format used by the video-on-demand content delivery system and receives, from the Web-based content management server, associated video-on-demand application-readable metadata usable in a video-on-demand content menu;

wherein the received video content was uploaded to the Web-based content management system by a content provider device associated with a video content provider via an open online network in a digital video format, along with associated metadata including title information, category information, and subcategory information designated by the video content provider, to specify a respective hierarchical location of a respective title of the video content within a video-on-demand content menu using the respective hierarchically-arranged category information and subcategory information associated with the respective title;

(b) a video server, comprising a second set of one or more computers and a second set of computer-readable memory operatively connected to the one or more computers of the video server, wherein the video server is associated with the video-on-demand application server, and wherein the video server stores the received video content and supplies the video content, upon request, for transmission to a respective set top box operatively connected to respective TV equipment of a respective TV service subscriber of the plurality of TV service subscribers;

(c) a tracking system, comprising a third set of one or more computers and a third set of computer-readable memory operatively connected to the third set of one or more computers of the tracking system, wherein the tracking system tracks data indicative of selections, by the respective TV service subscriber, for viewing of the video content;

(d) a profiling system, comprising a fourth set of one or more computers and a fourth set of computer-readable memory operatively connected to the fourth set of one or more computers of the profiling system, wherein the profiling system is operatively connected to the video-on-demand application server and to the video server, wherein the profiling system is configured to;

(1) consolidate TV service subscriber-related data to profile the respective TV service subscriber; and

(2) provide the consolidated TV service subscriber-related data to a targeting system to reformat a user interface for presenting the video-on-demand services to the respective TV service subscriber; and

(e) the targeting system, comprising a fifth set of one or more computers and a fifth set of computer-readable memory operatively connected to the fifth set of one or more computers of the targeting system, wherein the targeting system is operatively connected to the profiling system, the video-on-demand application server and the video server, wherein the targeting system is configured to receive, by the respective TV service subscriber, the data indicative of selections that is tracked by the tracking system for viewing of the video content, to obtain from the profiling system the consolidated TV service subscriber-related data, and to reformat the user interface to be displayed to the respective TV service subscriber based at least on the consolidated TV service subscriber-related data and the data indicative of selections, by the respective TV service subscriber, for viewing of the video content;

wherein the video-on-demand application server is programmed to perform the steps of;

(i) providing the respective set top box operatively connected to the respective TV equipment of the respective TV service subscriber with access to the video-on-demand content menu for navigating through titles, including the respective title of the received video content, by category information and subcategory information in order to locate a particular one of the titles whose associated video content is desired for viewing on the respective TV equipment, wherein the video-on-demand content menu lists the titles using a same hierarchical structure of category information and subcategory information as was designated by the video content provider in the uploaded metadata for the video content and wherein the video-on-demand content menu is formatted by the targeting system; and

(ii) in response to the respective TV service subscriber selecting, via a TV control unit in communication with the respective set top box, the respective title associated with the video content from the hierarchically-arranged category information and subcategory information of the video-on-demand content menu, and the respective set top box transmitting an electronic request for the video content associated with the selected title, retrieving the selected video content from the video server, and transmitting the selected video content to the respective set top box for display on the respective TV equipment of the respective TV service subscriber.

2. The video-on-demand content delivery system of claim 1, wherein the TV control unit is a TV remote control unit.

3. The video-on-demand content delivery system of claim 1, wherein the video-on-demand application server is further programmed to generate the video-on-demand content menu.

4. The video-on-demand content delivery system of claim 1, further comprising

an application data center associated with the video-on-demand application server, which is programmed to perform the steps of

storing a plurality of different display templates for presentation of the respective title using the same respective hierarchically-arranged category information and subcategory information associated with the respective title from the video content provider in the uploaded metadata for the video content;

and

transmitting the plurality of different display templates to the video-on-demand application server.

5. The video-on-demand content delivery system of claim 1, wherein the video-on-demand application server is further programmed to perform the steps of:

automatically establishing at the video server a specific location of a templatized display for a respective title in a hierarchical ordering by assigning the respective titles to display templates based on the hierarchical ordering; and

transmitting the templatized display to the respective TV service subscriber for display on the respective TV service subscriber'"'"'s TV equipment,

whereby the video content uploaded by a video content provider on the open online network is viewable the respective TV service subscriber of the video-on-demand content delivery system by navigation through the hierarchical ordering of respective titles transmitted to the respective TV equipment of the respective TV service subscriber.

6. The video-on-demand content delivery system of claim 5, wherein the templatized display that is transmitted to the respective TV service subscriber is for use by the user interface at the respective TV service subscriber.

7. The video-on-demand content delivery system of claim 1, wherein the consolidated TV service subscriber-related data comprises navigation data for drill-down navigation through the video-on-demand content menu by the respective TV service subscriber.

8. The video-on-demand content delivery system of claim 1, wherein the consolidated TV service subscriber-related data comprises set top box addresses.

9. The video-on-demand content delivery system of claim 1, wherein the profiling system is incorporated into the targeting system.

10. The video-on-demand content delivery system of claim 1, wherein the tracking system further tracks second data indicative of drill down navigation paths used by the respective TV service subscriber to select respective video content.