System, method, and recording medium for fuel deal advertisements

• US 10,540,689 B2
• Filed: 06/27/2016
• Issued: 01/21/2020
• Est. Priority Date: 06/27/2016
• Status: Expired due to Fees

• Current Assignee: International Business Machines Corporation
• Original Assignee: International Business Machines Corporation
• Inventors: Dey, Kuntal, Nagar, Seema, Vijil, Enara C.
• Primary Examiner(s): Dagnew, Saba
• Application Number:
  US15/193,258
• Publication Number:
  US 20170372363A1
• Time in Patent Office: 1,303 Days
• Field of Search: 701123, 701414, 701532, 235384, 705 1458
• CPC Class Codes: G01C 21/3469 Fuel consumption; Energy use; Emission aspects
• CPC Class Codes: G01C 21/3697 Output of additional, non-guidance related information, e.g. low fuel level G01C21/3679 takes precedence
• CPC Class Codes: G06Q 30/0259 based on store location
• CPC Class Codes: G06Q 30/0261 based on user location
• CPC Class Codes: G06Q 30/0266 based on the position of the vehicle

Abstract

A fuel deal advertisement method, system, and non-transitory computer readable medium, include a navigation route and fuel availability determining circuit configured to determine a plurality of navigation route maps, each navigation route map including at least one fuel refill center for each of the plurality of navigation routes, an advertisement generating circuit configured to generate an advertisement for each of the at least one fuel refill center included on the plurality of navigation route maps, an advertisement playing circuit configured to play the advertisement for each of the at least one fuel refill center according to a predetermined rank of the advertisements, and a route selecting circuit configured to query a user of a vehicle to select a route of the plurality of navigation route maps including a preferred fuel refill center that the user wants to visit based on the advertisement.

Claims

1. A fuel deal advertisement system, the system comprising:

a navigation route and fuel availability determining circuit configured to determine a plurality of navigation route maps, each navigation route map including at least one fuel refill center for each of the plurality of navigation routes;

an advertisement generating circuit configured to generate an advertisement that includes a display showing a combined advertisement of a fuel cost at the at least one fuel refill center and a product advertised by the at least one fuel refill center sold at the at least one fuel refill center for each of the at least one fuel refill center included on the plurality of navigation route maps;

an advertisement playing circuit configured to play the advertisement for each of the at least one fuel refill center according to a predetermined rank of the advertisements; and

a route selecting circuit configured to query a user of a vehicle to select a route of the plurality of navigation route maps including a preferred fuel refill center that the user wants to visit based on the advertisement,

wherein the route selecting circuit determines the route which includes the preferred fuel refill center based on the user selecting the combined advertisement, and

wherein, if the plurality of navigation route maps overlap each other at a point along travel of the plurality of navigation route maps, the advertisement generating circuit generates the advertisement to entice the user to not stop at a first fuel refill center that was originally selected but stop at a later fuel refill center.

2. The system of claim 1, wherein the plurality of navigation route maps includes a first navigation route that can be completed with a current fuel capability of the vehicle and a second navigation route that is longer than the current fuel capability of the vehicle.

3. The system of claim 1, wherein the plurality of navigation route maps includes a navigation route that is longer than a current fuel capability of the vehicle.

4. The system of claim 1, wherein the plurality of navigation route maps includes a first navigation route that can be completed with a current fuel capability of the vehicle and a second navigation route that is longer than the current fuel capability of the vehicle, and

wherein the second navigation route includes at least one fuel refill center that causes the advertisement generating circuit to generate the advertisement to the vehicle.

5. The system of claim 1, wherein the navigation route and fuel availability determining circuit maps a fuel refill center on a navigational route located at a distance on the navigational route less than the current fuel capability of the vehicle.

6. The system of claim 1, wherein the advertisement comprises at least one of an audio advertisement, a video advertisement, and an audio-video advertisement.

7. The system of claim 1, wherein a plurality of fuel refill centers are provided for each of the plurality of navigation routes, and

wherein the advertisement comprises a customized deal related to each of the plurality of fuel refill centers, respectively, stored in an audio and audio-visual advertisement database.

8. The system of claim 1, wherein the advertisement is generated by the advertisement generating circuit based on a past advertisement that caused the user to select the route including the fuel refill center.

9. The system of claim 1, wherein the advertisement is generated by the advertisement generating circuit based on a past selection via the route selecting circuit.

10. The system of claim 1, wherein a plurality of fuel refill centers are provided for each of the plurality of navigation routes, and

wherein the advertisement generating circuit generates a second advertisement for each of the plurality of fuel refill centers included on the plurality of navigation route maps to compete against the advertisement generated by a different fuel refill center.

11. The system of claim 1, wherein the predetermined rank is based on at least one of:

a closest fuel refill center,

a time stamp of the advertisement;

a location of the vehicle;

a prior purchase by a user of the vehicle at the fuel refill center generating the advertisement; and

a popularity of the fuel refill center generating the advertisement.

12. The system of claim 1, wherein the advertisement playing circuit plays all of the advertisements according to the predetermined rank, and

wherein the route selecting circuit is further configured to stop the advertisement playing circuit from playing advertisements if the user of the vehicle makes a selection.

13. The system of claim 1, wherein a plurality of fuel refill centers are provided for each of the plurality of navigation routes, and

wherein the user of the vehicle selects the route to take based on the user of the vehicle preferring the advertisement for the preferred fuel refill center over other advertisements for the plurality of fuel refill centers.

14. The system of claim 1, wherein the navigation route and fuel availability determining circuit is further configured to determine a second set of a plurality of navigation route maps including a plurality of fuel refill centers for each of the plurality of navigation routes of the second set after the user of the vehicle selects the route, and

wherein the advertisement generating circuit generates a new advertisement for each fuel refill center of the plurality of fuel refill centers located on the second set of the plurality of navigation route maps such that the user of the vehicle can select a new route based on the new advertisement.

15. A fuel deal advertisement method, comprising:

determining a plurality of navigation route maps, each navigation route map including at least one fuel refill center for each of the plurality of navigation routes;

generating an advertisement that includes a display showing a combined advertisement of a fuel cost at the at least one fuel refill center and a product advertised by the at least one fuel refill center sold at the at least one fuel refill center for each of the at least one fuel refill center included on the plurality of navigation route maps;

playing the advertisement for each of the at least one fuel refill center according to a predetermined rank of the advertisements; and

querying a user of a vehicle to select a route of the plurality of navigation route maps including a preferred fuel refill center that the user wants to visit based on the advertisement,

wherein the querying further determines the route which includes the preferred fuel refill center based on the user selecting the combined advertisement,

wherein, if the plurality of navigation route maps overlap each other at a point along travel of the plurality of navigation route maps, the generating generates the advertisement to entice the user to not stop at a first fuel refill center that was originally selected but sop at a later fuel refill center.

16. The method of claim 15, wherein the plurality of navigation route maps includes a first navigation route that can be completed with a current fuel capability of the vehicle and a second navigation route that is longer than the current fuel capability of the vehicle.

17. The method of claim 15, wherein the plurality of navigation route maps includes a navigation route that is longer than a current fuel capability of the vehicle.

18. The method of claim 15, wherein a plurality of fuel refill centers are provided for each of the plurality of navigation routes, and

wherein the generating generates a second advertisement for each of the plurality of fuel refill centers included on the plurality of navigation route maps to compete against the advertisement generated by a different fuel refill center.

19. The method of claim 15, wherein a plurality of fuel refill centers are provided for each of the plurality of navigation routes, and

wherein the user of the vehicle selects the route to take based on the user of the vehicle preferring the advertisement for the preferred fuel refill center over other advertisements for the plurality of fuel refill centers.

20. A non-transitory computer-readable recording medium recording a fuel deal advertisement program, the program causing a computer to perform:

determining a plurality of navigation route maps, each navigation route map including at least one fuel refill center for each of the plurality of navigation routes;

generating an advertisement that includes a display showing a combined advertisement of a fuel cost at the at least one fuel refill center and a product advertised by the at least one fuel refill center sold at the at least one fuel refill center for each of the at least one fuel refill center included on the plurality of navigation route maps;

playing the advertisement for each of the at least one fuel refill center according to a predetermined rank of the advertisements; and

querying a user of a vehicle to select a route of the plurality of navigation route maps including a preferred fuel refill center that the user wants to visit based on the advertisement,

wherein the querying further determines the route which includes the preferred fuel refill center based on the user selecting the combined advertisement, and

wherein, if the plurality of navigation route maps overlap each other at a point along travel of the plurality of navigation route maps, the generating generates the advertisement to entice the user to not stop at a first fuel refill center that was originally selected but stop at a later fuel refill center.