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System and method for providing a customized resource

  • US 10,542,069 B2
  • Filed: 07/06/2017
  • Issued: 01/21/2020
  • Est. Priority Date: 07/13/2016
  • Status: Active Grant
First Claim
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1. A device for determining a customized resource, the device comprising:

  • a network interface configured to receive a request to render a resource from a user device, the request comprising item information associated with an item;

    an extractor configured to extract an item identifier from the item information; and

    a processor configured to determine whether the user device corresponds to an existing user of a mobile application corresponding to the request,wherein in response to determining the user device corresponds to an existing user of the mobile application, the processor further determines a customized uniform resource indicator (URI) that directs the user device to a page within the mobile application that corresponds to the item based on a character comparison of the extracted item identifier to character strings of URIs of the mobile application, and controls the network interface to transmit the customized URI to the user device, andin response to determining the user device does not correspond to an existing user of the mobile application, the processor further controls the network interface to transmit a uniform resource locator (URL) of a web page of a website that enables a user to register for the mobile application to the user device.

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