×

System and method for measuring gaming player behavior

  • US 10,553,072 B2
  • Filed: 04/25/2017
  • Issued: 02/04/2020
  • Est. Priority Date: 11/10/2009
  • Status: Active Grant
First Claim
Patent Images

1. A method of modifying a paytable of a game played on an electronic gaming device based on play of repeated instances of the game, the electronic gaming device being of the type having a credit meter that records positive increases of credits applied by a player and as a result of awards and a negative decrease of credits as a result of a wager made by the player, the electronic gaming device including:

  • a housing;

    a display device supported by the housing;

    a plurality of input devices supported by the housing, the plurality of input devices including a physical item acceptor and at least one of;

    a touch screen or at least one button; and

    an electronic processing device supported by the housing, the electronic processing device configured to operate with the display device and the plurality of input devices to receive currency via the physical item acceptor, the currency having a monetary value, and to receive, via at least one of the plurality of input devices, a wager based at least in part on the monetary value, the method comprising;

    retrieving, via a processor in communication with the electronic gaming device, a session report including credit meter data associated with repeated instances of the game played during a gaming session by the player, the credit meter data including each change in value on the credit meter;

    receiving wagers from the player of the electronic gaming device;

    initiating an instance of the game on the electronic gaming device for each wager made in response to actuation of one of the input devices;

    generating a random outcome for each instance of the game comprising a plurality of symbols based on the paytable in the electronic gaming device for at least some of each instance of the game played;

    displaying the outcome for each instance of the game comprising the plurality of symbols on the display device each time an instance of the game is played;

    associating each wager that results in a winning outcome for each instance of the game with the amount of an award resulting from the instance of the game on which the winning wager was made;

    associating each wager that results in a losing outcome for each instance of the game with an indication of a loss for the instance of the game on which the losing wager was made;

    including the associated wagers and the amounts awarded for winning outcomes in the session report;

    including the associated wagers and loss indications for losing outcomes in the session report;

    identifying repeated positive increases of credits within the credit meter data;

    associating each identified increase with a corresponding instance of the game in which the credits increased;

    determining that the repeated positive increases of credits resulted from repeated increases in the amount wagered by comparing the credit meter with the game outcome for each positive increase;

    determining at least one player action on the electronic gaming device, namely at least one of an average length of play session of the player or an average spend per play session of the player;

    drawing at least one inference regarding player preference based on the determined at least one player action, namely that the player has not yet but is likely to discontinue play of the game on the electronic gaming device;

    automatically raising the payback percentage by modifying the paytable for at least one instance of the game played on an electronic gaming device in response to the inference; and

    permitting the player to cash out any remaining credits on the credit meter after each instance of the game played via at least one of a ticket printed by a ticket printer associated with the electronic gaming device or a coin hopper associated with the electronic gaming device.

View all claims
  • 3 Assignments
Timeline View
Assignment View
    ×
    ×