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Methods and systems for analyzing entity performance

  • US 10,579,647 B1
  • Filed: 02/02/2016
  • Issued: 03/03/2020
  • Est. Priority Date: 12/16/2013
  • Status: Active Grant
First Claim
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1. A system for presenting a visual representation of entity performance, the system comprising:

  • a memory including a set of instructions;

    a transceiver configured to send and receive data;

    one or more processors configured to execute the set of instructions to cause the one or more processors to perform operations that include;

    generating a presentation of an interface at a mobile device, the presentation of the interface including a display of one or more filters, wherein each filter of the one or more filters are associated with one or more data categories;

    receiving a request for entity performance information of an entity, wherein the request includes a temporal criteria and a selection of a filter from among the display of the one or more filters, the temporal criteria defining a time period, and the filter comprising a geographic filter criteria that identifies a geographical location;

    altering the presentation of the interface displayed at the mobile device to include an element, the element based on the data category associated with the selection of the filter, the element comprising a map image that depicts at least the geographical location identified by the geographic filter criteria;

    accessing a database that comprises interaction information associated with the entity in response to the receiving the request for entity performance information of the entity, the interaction information including temporal data that indicates a time associated with an interaction, location data that identifies one or more locations of one or more entities within geographical region identified by the geographical filter criteria during the time associated with the interaction, the one or more locations including at least a location of the entity within the geographical location identified by the geographic filter criteria, and performance data associated with the entity;

    filtering the interaction information based on the time period defined by the temporal criteria, the interaction information is related to a quantity of mobile devices in the geographic location during the time period;

    transmitting a message that includes an email, the email comprising at least a rich media item configured to cause display of the interaction information; and

    causing display of a representation a portion of the interaction information within the interface at the mobile device based on the rich media item, the portion of the interaction information based on the filtering of the interaction information based on the time period defined by the temporal criteria, and the representation comprising a shaded region within the map image presented within the interface, a shape of the shaded region within the map image based on the location data that identifies the location of the entity, and the shaded region comprising a shading pattern, the shading pattern based on the performance data of the entity.

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