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Communication channel customer journey

  • US 10,582,056 B2
  • Filed: 04/17/2019
  • Issued: 03/03/2020
  • Est. Priority Date: 01/08/2014
  • Status: Active Grant
First Claim
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1. A method of managing a customer journey, comprising:

  • receiving a first communication from a customer on a communication channel of a plurality of communication channels, wherein the first communication is associated with an enterprise;

    receiving at least one additional communication from the customer, wherein the at least one additional communication is associated with the same enterprise and is on a same communication channel or is on a different communication channel of the plurality of communication channels;

    analyzing the first communication and the at least one additional communication using a computer-based communications analytics facility for a language characteristic, a non-word symbol, and an acoustic characteristic;

    analyzing the first communication and the at least one additional communication using a contextual analysis to obtain a context; and

    determining a respective score associated with each of the first communication and the at least one additional communication using the language characteristic, the non-word symbol, the acoustic characteristic, and the context, wherein each score is a customer satisfaction score or a customer dissatisfaction score;

    linking the first communication and the at least one additional communication as associated with the enterprise and being from the same customer, wherein linking involves storing information from at least one of a recording, a transcript, a copy of one or more of the first communication and the at least one additional communication, the language characteristic, or the acoustic characteristic, and storing the customer satisfaction or the dissatisfaction scores; and

    enabling a user to navigate between all of the stored information for the first communication and the at least one additional communication in order to determine a cause of repeat contact for the customer with the enterprise based on the customer satisfaction or the dissatisfaction scores;

    wherein the customer satisfaction or the dissatisfaction score is an aggregation of the language characteristic, the acoustic characteristic, and the non-word symbol.

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