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Retail purchasing computer system and method of operating same

  • US 10,643,267 B2
  • Filed: 10/20/2016
  • Issued: 05/05/2020
  • Est. Priority Date: 01/30/2013
  • Status: Active Grant
First Claim
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1. A retail purchasing computer system associated with a retailer comprising:

  • a retail server computer including a processor coupled to a memory device, the processor programmed to;

    receive, from a mobile computing device, a first input signal including an item identifier associated with an item for sale by the retailer, access an item database and retrieve item information associated with the item identifier, transmit a first output signal including the item information to the mobile computing device, and cause the mobile computing device to display the item information and an operational input on a graphical user interface on a touchscreen of the mobile computing device upon receiving the first output signal including the item information from the retail server computer, wherein;

    the operational input is associated with a touch input by a user and an information request image; and

    the operational input is located at a predefined location on the graphical user interface;

    receive, from the mobile computing device, a second input signal indicating the touch input of the operational input by the user, and cause the mobile computing device to display the operational input remaining at the predefined location on the graphical user interface;

    receive, from the mobile computing device, a purchase signal including the item identifier for the item and a unique user ID for the user, wherein;

    the mobile computing device is configured to transmit the purchase signal upon detecting a predefined number of consecutive touch inputs of the operational input by the user via the graphical user interface on the touchscreen;

    the touch input comprises the predefined number of consecutive touch inputs;

    the predefined number is at least 3; and

    the information request image is different when the operational input is associated with a different one of the predefined number of consecutive touch inputs; and

    retrieve a user account for the user associated with the unique user ID from a user account database including purchasing information, retrieve the item information associated with the item identifier from the item database, and complete an order to purchase the item for the user upon receiving the purchase signal from the mobile computing device.

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