Advertising method and system for providing advertisement and telephone-call service
First Claim
1. An advertising method using a public telephone, which connects to a relay server through a communication network and downloads advertisement information from the relay server to perform display of advertisements, the method comprising:
- a step of checking standard time that counts a waiting period of time of the public telephone and checks whether or not the counted time exceeds a preset standard time;
a step of performing telephone mode that, if telephone mode is sensed during the standard time checking step, retrieves a predetermined guide information concerning the telephone mode, displays the guide information on a display device of the public telephone and, at the same time, switches into the telephone mode to perform telephone function;
a step of performing advertisement mode that, as the result of the standard time checking step, if telephone mode is not sensed until the counted time exceeds the standard period of time, retrieves predetermined advertisement information previously stored and displays it on the display device; and
a step of switching to telephone mode that, if the telephone mode is sensed during the advertisement mode performing step, cancels the advertisement mode, displays the guide information concerning the telephone mode and, at the same time, switches to the telephone mode.
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Abstract
Disclosed is an advertising method using a public telephone and a system for providing free or discounted call service according to watching of an advertisement. A public telephone, a relay server, a communication line provider, an advertiser server and an Internet information server are connected through a communication network together. The relay server receives advertisement information from the advertiser server or the Internet information server and displays advertisement information through a display device of the public telephone for advertisement. The public telephone periodically downloads renewed advertisement information from the relay server to renew it. A user is benefited by free-call or discounted-call service depending on seeing and hearing of an advertisement over a given number. The multifunctional public telephone, which is installed at an unspecified location and displays advertisements, provides advertising effect of a high level for a low price to advertisers.
55 Citations
12 Claims
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1. An advertising method using a public telephone, which connects to a relay server through a communication network and downloads advertisement information from the relay server to perform display of advertisements, the method comprising:
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a step of checking standard time that counts a waiting period of time of the public telephone and checks whether or not the counted time exceeds a preset standard time;
a step of performing telephone mode that, if telephone mode is sensed during the standard time checking step, retrieves a predetermined guide information concerning the telephone mode, displays the guide information on a display device of the public telephone and, at the same time, switches into the telephone mode to perform telephone function;
a step of performing advertisement mode that, as the result of the standard time checking step, if telephone mode is not sensed until the counted time exceeds the standard period of time, retrieves predetermined advertisement information previously stored and displays it on the display device; and
a step of switching to telephone mode that, if the telephone mode is sensed during the advertisement mode performing step, cancels the advertisement mode, displays the guide information concerning the telephone mode and, at the same time, switches to the telephone mode. - View Dependent Claims (2)
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3. An advertising method using a public telephone, which connects to a relay server through a communication network and downloads advertisement information from the relay server in a predetermined period of time to perform display of advertisement, the method comprising:
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a step of counting the predetermined period of time and checking whether the counted time exceeds a preset standard time;
a step of connecting the public telephone through the communication network to the relay server if the counted time exceeds the standard time;
a step of checking whether renewed advertisement information exists in the relay server; and
a step of replacing advertisement information previously stored in the public telephone with renewed advertisement information if renewed advertisement information exists in the relay server. - View Dependent Claims (4, 5)
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6. An advertising method using a public telephone, which connects to a relay server through a communication network, downloads advertisement information from the relay server to perform display of advertisement, the public telephone being installed at an unspecified location and having a sensor for sensing a user being within a sensing range, the method comprising:
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a step of checking standard time that counts a waiting period of time of the public telephone and checks whether or not the counted time exceeds a preset standard time;
a step of performing telephone mode that, if telephone mode is sensed during standard time checking step, retrieves a predetermined guide information concerning the telephone mode, displays the guide information on a display device of the public telephone and, at the same time, switches to the telephone mode to perform telephone function;
a step of performing advertisement mode that, as the result of the standard period of time checking step, if telephone mode is not sensed until the counted time exceeds the standard period of time, retrieves predetermined advertisement information previously stored and displays it on the display device;
a step of switching to telephone mode that, if the telephone mode is sensed during the advertisement mode performing step, cancels the advertisement mode, displays the guide information concerning the telephone mode and, at the same time, switches into the telephone mode; and
a step of switching to initial mode that, if the sensor senses the user'"'"'s approaching during the advertisement mode performing step, cancels the advertisement mode and initializes to display an initial screen previously set in the display device. - View Dependent Claims (7)
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8. An advertising method using a public telephone, which connects to a relay server through a communication network, downloads advertisement information from the relay server to perform display of advertisement, the public telephone being installed at an unspecified location and having a sensor for sensing a user being within a sensing range, the method comprising:
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a step of performing telephone mode if the telephone mode is sensed;
a step of checking through the sensor whether or not the user is separated from the public telephone;
a step of counting period of time from the time of the user'"'"'s separation if the user has departed from the public telephone and checking whether or not the counted time exceeds a preset standard time;
a step of performing advertisement mode that, if the counted time exceeds the standard time, retrieves previously stored advertisement information and displays it on a display device of the public telephone; and
a step of switching that, if the telephone mode is sensed during the advertisement mode, cancels the advertisement mode and switches to an operation state corresponding to the telephone mode.
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9. A system for providing advertisement and call service using a public telephone, in which a public telephone terminal, a relay server storing advertisement information including advertiser name, an advertiser server and an Internet information server for providing advertisement information to the relay server and communication line provider providing a communication network to the relay server according to a contract of line use with the relay server are connected together through a communication line, wherein the public telephone terminal comprising:
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means for downloading and displaying a number of advertiser names registered in the relay server if a user requests a request signal of free-call;
means for counting the selected number of each advertiser name if the user selects the advertiser names over predetermined number of the plurality of advertiser names displayed on the advertiser display means, cumulatively calculating and, at the same time, retrieving and displaying the previously registered advertisement information corresponding to the selected advertiser names; and
means for providing call service if the advertiser names over the predetermined number are selected. - View Dependent Claims (10, 11, 12)
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Specification