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Method for providing advertising information and a system for evaluating the effectiveness of the advertising

  • US 20010018668A1
  • Filed: 02/23/2001
  • Published: 08/30/2001
  • Est. Priority Date: 02/24/2000
  • Status: Abandoned Application
First Claim
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1. A method of providing advertising information comprising a broadcast server and a terminal device connected to this broadcast server, comprising the steps of:

  • broadcasting via said broadcast server advertising information that includes information about at least one of the time, place, and preferences along with the program information; and

    filtering said advertising information broadcast by the broadcast business according to conditions that include information about at least one of said time, place, and preference, and presents only suitable advertising information that the viewer desires via said terminal device.

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