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Method of advertising and selling articles and services using digital TV receiver and internet

  • US 20010021916A1
  • Filed: 03/05/2001
  • Published: 09/13/2001
  • Est. Priority Date: 03/09/2000
  • Status: Abandoned Application
First Claim
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1. A method of advertising and selling an article or a service, comprising the steps of:

  • (a) receiving a commercial program about the article or the service for digital TV broadcasting by a receiving terminal;

    (b) extracting advertiser data relating to a URL address of a homepage of an advertiser of said commercial program from said commercial program by said receiving terminal in response to a request from a user; and

    (c) communicating between said receiving terminal and said advertiser via the Internet based on said extracted advertiser data.

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