Software, apparatus, and method for hand-held electronic devices and advertising thereon

• US 20010032124A1
• Filed: 12/13/2000
• Published: 10/18/2001
• Est. Priority Date: 01/25/2000
• Status: Abandoned Application

• Current Assignee: DIGI Rx LLC
• Original Assignee: DIGI Rx LLC
• Inventors: Joyce, Paul A., Savage, James A.
• Application Number:
  US09/736,032
• Publication Number:
  US 20010032124A1
• Time in Patent Office: Days
• US Class Current: 705/14
• CPC Class Codes: G06F 15/025 adapted to a specific application
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0207 Discounts or incentives, e.g. coupons or rebates
• CPC Class Codes: G06Q 30/0267 Wireless devices
• CPC Class Codes: G16H 20/10 relating to drugs or medications, e.g. for ensuring correct administration to patients
• CPC Class Codes: G16H 70/40 relating to drugs, e.g. their side effects or intended usage

Abstract

A new and improved method and apparatus for writing electronic prescriptions is described herein. The system includes placing advertising on the electronic device, such that the advertising is viewable on the hand-held electronic device'"'"'s viewing screen, the advertising being selectively updatable.

Claims

1. A hand-held electronic device comprising:

a central processing unit;

random accessible memory;

a viewing screen;

a motherboard;

a modem;

data entry means;

prescription writing means;

at least one advertisement, the at least one advertisement being viewable on the viewing screen, the at least one advertisement being permanently stored on the device, the at least one advertisement being chosen from the group comprising color highlighting of associated product, color background graphics identifying the product, video, animation, splash screen displayed in between a prescribing session, audio, audio visual, printable discount coupons, and printable company logo; and

,

updating means for updating the at least one advertisement.

2. A method for providing advertising, the method comprising the steps of:

providing a hand-held electronic device having a central processing unit, random accessible memory, a mother board, a viewing screen, and data entry means;

providing software for operating the device; and

,

providing means for advertising, the advertising being viewable on the viewing screen, the advertising being permanently stored on the device.

3. The method of

claim 2

, wherein the method further comprises the step of:

updating the advertising via updating the software.

4. The method of

claim 3

, wherein providing a hand-held electronic device having a central processing unit, random accessible memory, a mother board, a viewing screen, and data entry means comprises the step of:

providing a hand-held electronic device having a central processing unit, random accessible memory, a motherboard, a viewing screen, a signal converter, and data entry means.

5. The method of

claim 4

, wherein providing means for advertising, the advertising being viewable on the viewing screen, the advertising being permanently stored on the device comprises the step of:

providing means for advertising, the advertising being viewable on the viewing screen, the advertising being permanently stored on the device, the advertising being chosen from one or more of the group comprising color highlighting of associated product, color background graphics identifying the product, video, animation, splash screen displayed in between a prescribing session, audio, audio visual, printable discount coupons, and printable company logo.

6. The method of

claim 4

, wherein the method further comprises the step of:

updating the advertising via the signal converter.

7. The method of

claim 4

, wherein the method further comprises the step of:

printing a prescription with the advertising on the prescription.

8. A hand-held electronic device having a central processing unit, random accessible memory, a mother board, a viewing screen, data entry means, the device comprising:

at least one advertisement, the at least one advertisement being viewable on the viewing screen, the at least one advertisement being permanently stored on the device.

9. The device of

claim 8

, wherein the device further comprises:

a signal converter; and

, printing means.

10. The device of

claim 9

, wherein the device further comprises updating means for updating the at least one advertisement.

11. The device of

claim 10

, wherein the at least one advertisement is chosen from one or more of the group comprising color highlighting of associated product, color background graphics identifying the product, video, animation, splash screen displayed in between a prescribing session, audio, audio visual, printable discount coupons, and printable company logo.

12. A method for advertising, the method comprising the steps of:

providing a hand-held electronic device; and

,

providing at least one electronic banner advertisement on the device, the advertisement being permanently stored on the device.

13. The method of

claim 12

, wherein the method further comprises the steps of:

transmitting prescription information; and

,

printing prescriptions.

14. The method of

claim 13

, wherein the method further comprises the step of:

printing the at least one advertisement on the prescription.

15. The method of

claim 12

, wherein providing at least one electronic banner advertisement on the device, the advertisement being permanently stored on the device comprises the step of:

providing at least one electronic banner advertisement on the device, the advertisement being permanently stored on the device, the at least one advertisement is chosen from one or more of the group comprising color highlighting of associated product, color background graphics identifying the product, video, animation, splash screen displayed in between a prescribing session, audio, audio visual, printable discount coupons, and printable company logo.

16. A computer readable medium containing instructions for controlling a computer system to perform a method, the method comprising:

providing at least one electronic banner advertisement for an electronic handheld device, the at least one advertisement being permanently stored on the electronic hand-held device.

17. The computer readable medium of

claim 16

, wherein the method comprises:

updating the at least one advertisement.

18. The computer readable medium of

claim 17

, wherein providing at least one electronic banner advertisement for an electronic hand-held device, the at least one advertisement being permanently stored on the electronic hand-held device, comprises:

providing at least one electronic banner advertisement for an electronic handheld device, the at least one advertisement being permanently stored on the electronic hand-held device, the device having a central processing unit, random accessible memory, a mother board, a signal converter, and data entry means.

19. The computer readable medium of

claim 18

, wherein the at least one advertisement is chosen from the group comprising color highlighting of associated product, color background graphics identifying the product, video, animation, splash screen displayed in between a prescribing session, audio, audio visual, printable discount coupons, and printable company logo.