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Bi-directional broadcasting and delivering system

  • US 20010042018A1
  • Filed: 05/10/2001
  • Published: 11/15/2001
  • Est. Priority Date: 05/12/2000
  • Status: Abandoned Application
First Claim
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1. A bi-directional type broadcasting and delivery method, comprising the steps of:

  • (a) broadcasting a program including an advertisement program of articles from a broadcasting system to a user terminal, said advertisement program being produced by an advertising agent in response to a demand transmitted by an advertiser from an advertiser system to an advertising agent system;

    (b) selecting on said user terminal, a specific one of said articles in which a user has interest when said user views said advertisement program on said user terminal;

    (c) informing said selection to a service system through a network with a user ID;

    (d) preparing a private page for said user based on detailed data of said specific article and said user ID;

    (e) downloading said private page from said service system to said user terminal through said network; and

    (f) carrying out purchase or reservation of said specific article on said user terminal on which said detailed data of said specific article is displayed.

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