Advertisement distributing method and system
First Claim
1. A method for distributing advertisement, comprising:
- a prospective customer searching operation of searching for prospective customers of an advertising article from customer information;
a shop searching operation of searching for shops that are capable of selling the article to the prospective customers from shop information;
a prospective customer notifying operation of creating a prospective customer list of the prospective customers, to which the shops are capable of selling the article, on a shop basis, and notifying the shops of the list;
an advertisement distribution selecting operation of allowing the shops to determine whether or not advertisement regarding the article is to be distributed to the prospective customers in the notified prospective customer list;
a name-embedded advertisement generating operation of generating name-embedded advertisement in which shop identity information capable of identifying the shops is added to the advertisement previously registered; and
a name-embedded advertisement distributing operation of distributing the name-embedded advertisement to the prospective customers selected to receive the name-embedded advertisement in the advertisement distribution selecting operation.
1 Assignment
0 Petitions
Accused Products
Abstract
A prospective customer searching part searches a customer database on the Internet based on information regarding a target article, a shop searching part searches a shop database, and a prospective customer list generating part generates a prospective customer list for each shop. A prospective customer list presenting part presents the list, and a shop determines whether or not advertisement is to be distributed to each prospective customer by using an advertisement distribution selecting part. An advertisement distribution preliminary list generating part excludes customers selected not to receive advertisement to generate an advertisement distribution preliminary list. A name-embedded advertisement generating part generates advertisement using advertisement data in accordance with the advertisement distribution preliminary list, and a name-embedded advertisement distributing part distributes the name-embedded advertisement to customers.
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Citations
18 Claims
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1. A method for distributing advertisement, comprising:
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a prospective customer searching operation of searching for prospective customers of an advertising article from customer information;
a shop searching operation of searching for shops that are capable of selling the article to the prospective customers from shop information;
a prospective customer notifying operation of creating a prospective customer list of the prospective customers, to which the shops are capable of selling the article, on a shop basis, and notifying the shops of the list;
an advertisement distribution selecting operation of allowing the shops to determine whether or not advertisement regarding the article is to be distributed to the prospective customers in the notified prospective customer list;
a name-embedded advertisement generating operation of generating name-embedded advertisement in which shop identity information capable of identifying the shops is added to the advertisement previously registered; and
a name-embedded advertisement distributing operation of distributing the name-embedded advertisement to the prospective customers selected to receive the name-embedded advertisement in the advertisement distribution selecting operation.
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2. A method for distributing advertisement, comprising:
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an advertisement target article specifying operation of specifying an article which a shop desires to advertise;
a prospective customer searching operation of searching for prospective customers of the article from customer information;
an advertisement distribution selecting operation of allowing the shop to determine whether or not advertisement regarding the article is to be distributed to the prospective customers in the searched prospective customer list;
a name-embedded advertisement generating operation of generating name-embedded advertisement in which shop identity information capable of identifying the shop is added to the advertisement previously registered; and
a name-embedded advertisement distributing operation of distributing the name-embedded advertisement to the prospective customers selected to receive the advertisement in the advertisement distribution selecting operation.
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3. A method for distributing advertisement, comprising:
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an advertising article specifying operation in a shop;
a regular customer selecting operation of allowing the shop to determine whether or not advertisement regarding the article is to be distributed to each regular customer, based on regular customer information;
a prospective customer searching operation of searching for prospective customers to which the shop is capable of selling the article, and creating a prospective customer list;
a regular customer addition operation of generating an advertisement distribution preliminary list by excluding the customers, who have selected not to receive the advertisement in the regular customer selecting operation, from the prospective customer list, and by adding the regular customers selected to receive the advertisement in the regular customer selecting operation;
a name-embedded advertisement generating operation of generating name-embedded advertisement in which shop identity information capable of identifying the shop is added to the advertisement; and
name-embedded advertisement distributing operation of distributing the name-embedded advertisement to customers in the advertisement distribution preliminary list. - View Dependent Claims (4, 5)
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6. A method for distributing advertisement, comprising:
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a prospective customer searching operation of searching for prospective customers of an advertising article from customer information, based on article attribute information, attribute information on customers, and advertisement receiving requirements regarding acceptance/rejection of receiving advertisement set for each customer;
a shop searching operation of searching for shops that can sell the article to the prospective customers, based on shop attribute information, and article dealing information representing whether or not the shops deal in the article;
a prospective customer notifying operation of creating a prospective customer list of the prospective customers to which the shops can sell the article on a shop basis, and notifying each shop of the list;
an advertisement distribution selecting operation of allowing a shop to select whether or not advertisement regarding the article is to be distributed to the prospective customers in the notified prospective customer list;
a name-embedded advertisement generating operation of generating name-embedded advertisement in which shop identity information capable of identifying the shop is added to the advertisement previously registered; and
name-embedded advertisement distributing operation of distributing the name-embedded advertisement to the prospective customers selected to receive the name-embedded advertisement in the advertisement distribution selecting operation. - View Dependent Claims (7, 8, 9, 10, 11, 12, 13)
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14. An advertisement distributing system, comprising:
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a prospective customer searching part for searching for prospective customers of an advertising article from a customer database;
a shop database storing shop information;
a shop searching part for searching for shops capable of selling the article to the prospective customers from the shop database;
a prospective customer list generating part for generating a prospective customer list of the prospective customers for each shop;
a prospective customer notifying part provided with a prospective customer list presenting part for presenting the prospective customer list to the shop;
an advertisement distribution selecting part of allowing the shop to determine whether or not the advertisement is to be distributed to the prospective customers in the prospective customer list;
a name-embedded advertisement generating part for generating name-embedded advertisement including shop identity information capable of identifying the shop; and
a name-embedded advertisement distributing part for distributing the name-embedded advertisement to the prospective customers who have been selected to receive the name-embedded advertisement by the advertisement distribution selecting part. - View Dependent Claims (15)
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16. An advertisement distributing server, comprising:
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a prospective customer searching part for searching for prospective customers of an advertising article from an accessible customer database;
a shop database storing shop information;
a shop searching part for searching for shops capable of selling the article to the prospective customers from the shop database;
a prospective customer list generating part for generating a prospective customer list of prospective customers for each shop;
a prospective customer list sending part for sending the prospective customer list for each shop to the shop;
a name-embedded advertisement generating part for receiving a result of the shop'"'"'s determination whether or not the advertisement is to be distributed to the prospective customers in the prospective customer list, and generating name-embedded advertisement including shop identity information capable of identifying the shop, based on the result;
a name-embedded advertisement distributing part for distributing the name-embedded advertisement to the prospective customers who have selected to receive the name-embedded advertisement by the advertisement distribution selecting part.
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17. An advertisement distributing client, comprising:
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a prospective customer notifying part for receiving a prospective customer list that is a search result of prospective customers of an advertising article from a customer database accessible from an advertisement distribution server, and presenting the list to a shop side;
an advertisement distribution selecting part for determining whether or not advertisement of the article is to be distributed to the prospective customers in the prospective customer list; and
an advertisement distribution selection result notifying part for returning a selection result of the advertisement distribution selecting part to the advertisement distributing server, the advertisement distributing client requesting the advertisement distributing server to distribute the advertisement to customers who are specified to receive the advertisement.
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18. A computer-readable recording medium storing a processing program for implementing an advertisement distributing system for distributing advertisement of an advertising article to prospective customers assumed to purchase the article, the processing program comprising:
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a prospective customer searching operation of searching for prospective customers of an advertising article from customer information;
a shop searching operation for searching for shops capable of selling the article to the prospective customers from shop information;
a prospective customer notifying operation of creating a prospective customer list of customers to which the shop is capable of selling the article, for each shop, and notifying the shop of the list;
an advertisement distribution selecting operation of allowing the shop to determine whether or not the advertisement of the article to the prospective customers in the notified prospective customer list;
a name-embedded advertisement generating operation of generating name-embedded advertisement in which shop identity information capable of identifying the shop is added to the advertisement previously registered; and
a name-embedded advertisement distributing operation of distributing the name-embedded advertisement to prospective customers selected to receive the name-embedded advertisement in the advertisement distribution selecting operation.
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Specification