Electronic information content distribution processing system, information distribution apparatus, information processing apparatus, and electronic information content distribution processing method
First Claim
1. An electronic information content distribution processing system of distributing electronic information contents containing an advertisement, and processing electronic information contents at the user side, said system comprising:
- an information distribution apparatus for distributing said electronic information contents to a user; and
a plurality of information processing apparatuses for receiving and storing the electronic information contents distributed from said information distribution apparatus, reading out said electronic information contents according to operation of said user, and processing the electronic information contents, and then, outputting an advertisement video image and audio.
1 Assignment
0 Petitions
Accused Products
Abstract
A system is provided to distribute electronic information contents D0 containing advertisement to a user, and process advertisement information D2 at the user side. This system comprises an information distribution apparatus 19 for distributing advertisement information D2 to the user; and a plurality of information processing apparatuses 8 for receiving and storing the electronic information contents D0 distributed from the information distribution apparatus 19, reading out the electronic information contents D0 according to the user operation, and processing the electronic information contents D2, thereby outputting the advertisement video image and its audio. With this configuration, after receipt of advertisement information, the user can see and hear an advertisement video image or audio freely processed with respect to an advertisement by the information processing apparatuses 8 in unreal time (asynchronously) like playing a game.
In this manner, there can be constructed a electronic advertisement medium which reverses a concept of an advertisement of big four mass media, the advertisement having been supplied one-sidedly conventionally, and which performs an advertisement interactively.
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Citations
73 Claims
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1. An electronic information content distribution processing system of distributing electronic information contents containing an advertisement, and processing electronic information contents at the user side, said system comprising:
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an information distribution apparatus for distributing said electronic information contents to a user; and
a plurality of information processing apparatuses for receiving and storing the electronic information contents distributed from said information distribution apparatus, reading out said electronic information contents according to operation of said user, and processing the electronic information contents, and then, outputting an advertisement video image and audio. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11)
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12. An information distribution apparatus for distributing electronic information contents containing an advertisement to a user, said apparatus comprising:
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a data inserter for constructing the electronic information contents concerning said advertisement in a group of data, and inserting the contents into a carrying signal; and
a transmitter for transmitting the carrying signal produced by constructing and inserting the data into said data inserter to a user'"'"'s information processing apparatus. - View Dependent Claims (13, 14, 15, 16, 17)
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- 18. An information processing apparatus for information processing electronic information contents containing an advertisement, said apparatus characterized by comprising means for receiving and storing said electronic information contents, reading out said electronic information contents according to a user'"'"'s information operation, and processing the electronic information contents, and then, outputting an advertisement video image and audio.
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38. A method for providing electronic information contents containing an advertisement, and information processing electronic information contents at the user side, said method comprising:
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distributing said electronic information contents to a user;
receiving and storing said distributed electronic information contents;
reading said electronic information contents according to the operation of said user; and
reproducing an advertisement video image and an audio based on said electronic information contents. - View Dependent Claims (39, 40, 41, 42, 43, 44, 45, 46, 47, 48, 49, 50, 51)
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52. An information distributing method, comprising the steps of:
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inserting electronic information contents containing video image element information and audio information concerning an advertisement that can be operated; and
program information for processing these items of information into a carrying signal; and
transmitting the carrying signal having said electronic information contents inserted thereinto. - View Dependent Claims (53, 54, 55, 56)
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57. An information processing method comprising the steps of:
- receiving and storing electronic information contents containing video image element information and audio information concerning an advertisement that can be operated and program information for processing these items of information;
reading out said electronic information contents according to user information operation, and outputting an advertisement video image and audio obtained after the electronic information contents have been processed. - View Dependent Claims (58, 59, 60, 61, 62, 63, 64, 65, 66, 67, 68, 69, 70, 71, 72, 73)
- receiving and storing electronic information contents containing video image element information and audio information concerning an advertisement that can be operated and program information for processing these items of information;
Specification