Personalized storage folder & associated site-within-a-site web site
First Claim
1. A feature on a web site that presents items for customer evaluation in an item hierarchy having categories, the feature comprising:
- a) a personalized folder in which users can store items for further consideration; and
b) a category overview page that automatically categorizes the items placed into the personalized folder utilizing some of the categories used in the item hierarchy, the category overview page then displaying the items in the personalized folder according to the categories used in the categorization.
2 Assignments
0 Petitions
Accused Products
Abstract
A personalized site-within-a-site feature of a web site is presented that allows users to select items for placement in a personalized storage space. The items stored in this storage space are automatically categorized in a hierarchical system of categories and subcategories. Items within a category or subcategory can be compared to other selected products in the same category or subcategory, or a detailed information page about the product can be presented. The functionality of the whole site, including the item hierarchy, item detail pages, and item comparisons, is available for the user to apply to the items selected by the user. This functionality can be utilized without leaving the site-within-a-site feature. A visual indicator is present on each web page forming part of the site-within-a-site.
Once items are placed in the site-within-a-site, the user can be presented with updated information on the items on subsequent visits. Prices for the items can be automatically updated to reflect current sales and promotions. Items that have recently been added to the site can be compared to the items found in the users'"'"' site-within-a-site. If a new item closely matches the features of a selected item, the user can be informed of the availability of the new item. In addition, promotions can be directed at the user of the site-within-a-site based upon the items in their storage space and subcategories containing those items.
87 Citations
40 Claims
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1. A feature on a web site that presents items for customer evaluation in an item hierarchy having categories, the feature comprising:
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a) a personalized folder in which users can store items for further consideration; and
b) a category overview page that automatically categorizes the items placed into the personalized folder utilizing some of the categories used in the item hierarchy, the category overview page then displaying the items in the personalized folder according to the categories used in the categorization. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 26, 27, 28, 29, 30, 31, 32, 33, 34, 35, 36, 37, 38, 40)
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25. A web site that presents items for customer evaluation comprising:
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a) a product hierarchy containing multiple items available on the web, the product hierarchy having i) categories and subcategories into which the items are categorized, and ii) an item detail page containing detailed information about a single item; and
b) a site-within-a-site feature having the ability to store site-within-a-site items that have been selectively added to the site-within-a-site feature by the user for later consideration, the site-within-a-site feature having i) a main site-within-a-site page listing the site-within-a-site items, and ii) a site-within-a-site product detail page containing detailed information about a single site-within-a-site item, a link to the main site-within-a-site page, and at least one link to a second site-within-a-site product detail page for site-within-a-site item.
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39. A web site for selling items to users comprising:
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a) a hierarchical categorization scheme for organizing all of the items available on the web site;
b) an item hierarchy navigational tree for accessing item information using the hierarchical categorization scheme, said navigational tree having as its ultimate root a home page, and said navigational tree having as its leaf nodes item detail pages which contains information about a single item;
c) personalized storage means, unique to a user name, for storing item sections from a user;
d) an automatic categorization mechanism for automatically categorizing the user item selections according to the hierarchical categorization scheme;
e) a second navigational tree for accessing item information for the user item selections, the second navigational tree also using the hierarchical categorization scheme with the home page as its ultimate root, and containing only item detail pages for the user item selections as its leaf nodes, with said second tree and said first tree having no leaf nodes in common, wherein the second navigational tree is expanded and pruned as the user adds and removes item selections from the personalized storage means.
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Specification