Method and apparatus for obtaining consumer product preferences through product selection and evaluation
First Claim
1. A method for obtaining consumer preferences over a communications network from a plurality of consumers, comprising the steps of:
- selecting one or more product or service criteria and one or more ranking parameter by a consumer;
searching a database connected to said network having product/service information and consumer preferences for products or services based on said criteria;
displaying a list of products or services related to said criteria ordered in accordance with said ranking parameter on a processing device associated with said consumer; and
updating consumer preferences in said database with said criteria and said ranking parameter.
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Abstract
A method and system for obtaining consumer preferences over a communication network from consumers. The system searches the product database for products or services based on consumer'"'"'s search criteria. The system displays the products or services and/or advertisements related to the consumer'"'"'s search criteria in accordance with the ranking parameter(s) specified by the user. The consumer'"'"'s preferences, i.e., the search criteria and the ranking parameter(s), are stored in the database for future references, e.g., determine consumer trends, etc.
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Citations
20 Claims
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1. A method for obtaining consumer preferences over a communications network from a plurality of consumers, comprising the steps of:
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selecting one or more product or service criteria and one or more ranking parameter by a consumer;
searching a database connected to said network having product/service information and consumer preferences for products or services based on said criteria;
displaying a list of products or services related to said criteria ordered in accordance with said ranking parameter on a processing device associated with said consumer; and
updating consumer preferences in said database with said criteria and said ranking parameter. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 14, 16, 17, 18, 19, 20)
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13. A method for targeting advertisement over a communications network, comprising the steps of:
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selecting one or more product or service criteria and one or more ranking parameter by a consumer;
searching a product database connected to said network for products or services based on said criteria and an advertisement database connected to said network for one or more advertisement based on said criteria; and
displaying said advertisement and a list of products or services related to said criteria ordered in accordance with said ranking parameter on a processing device associated with said consumer.
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15. A system for acquiring and storing consumer preferences over a communications network from a plurality of consumers, comprising:
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a plurality of processing devices connected to said network, each processing device being associated with a consumer, and having an input device for selecting one or more product or service criteria and one or more ranking parameter by said consumer;
a database connected to said network having product/service information, consumer preferences and advertisements; and
a server for receiving said criteria and said ranking parameter from a processing device associated with said consumer, searching said database for products or services, and advertisements based on said criteria, transmitting advertisements and a list of products and services related to said criteria ordered in accordance with said ranking parameter to said processing device, updating said stored consumer preferences in said database with said criteria and said ranking parameter; and
wherein said computer associated with said consumer is operable to display said list and said advertisements to said consumer.
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Specification